Luna Lovegood
FailShoppers spend an estimated $29K a year here, so Luna Lovegood is a Fail.
- Flapen Score
- 33 / 100Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 4533
- Market size
- $29K/yr126K searches / yr
- 90-day growth
- -8.4%search demand this quarter
- Competition
- 70%top-5 click share · 14 brands · 86 sellers
Flapen Score
Luna Lovegood against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Luna Lovegood is stronger. Inside it, weaker.
Market
The Luna Lovegood market on Amazon at a glance
Shoppers on Amazon United States searched for Luna Lovegood 126K times last year and spent an estimated $29K. The top 5 brands take 80% of clicks. Demand peaks in Oct–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.
- Searches, last 12 months
- 126K
- Growth, 90 days vs prior 90
- -8.4%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $29Ka year
- Peak month
- October3.1× the quietest month
- Top search term
- luna lovegood103K searches a year
02 · Price
A sale here is worth $25.52.
Listings sell for $25.52 on average, from $10.47 to $89.82. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $25.52 that is $0 to $3K a year per listing.
- Average price
- $25.52inside the $15 to $100 sweet spot
- Price range
- $10.47–$89.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
44% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #12,531 within Socks & Hosiery. It carries 1,072 reviews at 4.76 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 94%
- Out of stock, average day
- 0.5%
- Average rank
- #12,531in Socks & Hosiery
- Average rating
- 4.76 starsAmazon United States average 4.42 stars
- Average reviews
- 1,072per listing
- Listings tracked
- 18
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Luna Lovegood products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
86
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
17%
- Brand 133%
- Brand 226%
- Brand 313%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (8 brands, 17%)
Demand
Luna Lovegood search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Luna Lovegood search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- luna lovegood103K/yr
- harry potter luna lovegood9K/yr
- luna lovegood doll7K/yr
- luna lovegood accessories8K/yr
Reviews and returns
What reviews say buyers love and hate about Luna Lovegood
We read the reviews and the return reasons for every product selling here.
“It's amazing it just doesn't fully look like it does in the photos it's more of a lavender color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Luna Lovegood questions
Answered from the same tracked data.









