Lululemon Men
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Competition
Incredible12%top-5 click share — an open shelf
Avg price
Incredible$28.46avg listing price — sweet spot $15–$100
Price range
Good$11.66–$131.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+15.5%90-day search growth — must beat 0% to launch
Market size
Okay$143K$143K/yr · 605K searches
Review moat
Okay3,460.46avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Returns
Bad8.2%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Is lululemon men profitable on Amazon?
According to Flapen's Amazon United States niche tracking, lululemon men is a $143K/yr Amazon United States market (605K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Apr–Dec. Verdict: Skip it — 46/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
lululemon men market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $114K–$142K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #292
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 93%
- Out of stock
- 1.9%
- Avg brand age
- 37 months
- Avg seller age
- 148 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.Brands
22 rising
Sellers
70
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
12%
Top 20: 35%
Open market
10%
- G Gradual66%
- CRZ YOGA10%
- Libin7%
- Amazon Essentials3%
- BAMBOO COOL2%
- Chubbies2%
- Open — no brand owns it (16 brands, 10%)
lululemon men demand & seasonality
Weekly Amazon search volume, last 104 weeks — +15.5% search growth over the last 90 days.Peak months: Apr, Dec · busiest ÷ quietest = 4.3×
Top lululemon men search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- g gradual mens shorts70K/yr
- gradual shorts men36K/yr
- lululemon men114K/yr
- g gradual mens shirts30K/yr
- g gradual mens pants55K/yr
- vuori mens pants67K/yr
- lululemon mens51K/yr
- gradual shorts16K/yr
- g gradual shorts14K/yr
- gradual pants men37K/yr
Top lululemon men products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
G Gradual Mens Sweatpants with Zipper Pockets Tapered Joggers for Men Athletic Pants for Workout Jogging Running (Black Large)
G Gradual$26.104.5★13,502 rev
G Gradual Mens Sweatpants with Zipper Pockets Athletic Pants Traning Track Pants Joggers for Men Soccer Running Workout(Black M)
G Gradual$26.554.6★11,032 rev
Libin Mens Golf Pants Stretch Work Dress Pants 30 Quick Dry Lightweight Business Casual Pant for Men Comfy Water Resistant Black 32W x 30L
Libin$34.664.4★6,668 rev
Amazon Essentials Mens Slim-Fit All-Day Stretch Casual Chino Pant Khaki 28W x 32L
Amazon Essentials$23.544.4★32,106 rev
G Gradual Mens Athletic Running Shorts with Zipper Pockets Quick Dry 7/ 5/ 9 Workout Gym Shorts for Basketball Hiking(Black 7L)
G Gradual$16.254.5★1,050 rev
Newest
by launch date
G Gradual Mens Lightweight Pants with 3 Zipper Pockets Athletic Workout Sweatpants Quick Dry Running Hiking Pants for Men Black L
G Gradual$20.80254 rev
G Gradual Mens Lightweight Pants with 3 Zipper Pockets Athletic Workout Sweatpants Quick Dry Running Hiking Pants for Men Black XL
G Gradual$20.89254 rev
G Gradual Mens Athletic Workout T-Shirts Moisture Wicking Cooling Running Shirts Short Sleeve Performance Tee for Gym Tennis(Black L)
G Gradual$16.10784 rev
G Gradual Mens Athletic Workout T-Shirts Moisture Wicking Cooling Running Shirts Short Sleeve Performance Tee for Gym Tennis(Dusty Blue L)
G Gradual$15.66784 rev
G Gradual Mens Athletic Running Shorts with Zipper Pockets Quick Dry 7/ 5/ 9 Workout Gym Shorts for Basketball Hiking(Black 7L)
G Gradual$16.251,050 rev
Trending
90-day click momentumAmazon Essentials Mens Slim-Fit All-Day Stretch Casual Chino Pant Khaki 28W x 32L
Amazon Essentials$23.544.4★
G Gradual Mens Athletic Workout T-Shirts Moisture Wicking Cooling Running Shirts Short Sleeve Performance Tee for Gym Tennis(Dusty Blue L)
G Gradual$15.664.6★
G Gradual Mens Athletic Workout T-Shirts Moisture Wicking Cooling Running Shirts Short Sleeve Performance Tee for Gym Tennis(Black L)
G Gradual$16.104.6★
G Gradual Mens Golf Shorts with 4 Pockets 11 Inseam Stretch Quick Dry Casual Work Dress Shorts for Men(Black 36)
G Gradual$28.494.3★
maamgic Mens Running Shorts with Compression Liner 5 Quick Dry Workout Gym Shorts Anti-Chafe 2 in 1 Athletic Shorts White Notation Medium
maamgic$28.844.5★
What reviews say buyers love and hate about lululemon men
What buyers praise and complain about, mined from review topics.What buyers love
“They're not too tight”
“are comfortable to wear”
“Decent quality”
“Great value”
“Very breathable material”
“Nice workout shorts”
“Love the zip up pockets”
“The pants are very lightweight”
“Very soft material”
“Good color variety”
What buyers complain about
“they run large”
“Low quality”
“Low quality material”
“Neither had 5 pockets”
“Material is kind of thin which I like”
“Broke just trying them on”
“Almost zero stretch”
“Not Comfortable”
“Too long”
“Too thin”
Top return reasons
Common lululemon men questions
- Is lululemon men profitable to sell on Amazon United States?
- The niche generates $143K/yr across 181 tracked products. 8 of 25 products launched in the last 360 days are still selling. 90-day search growth is +15.5%. Flapen's verdict: Skip it (46/100).
- How competitive is the lululemon men niche?
- 22 brands and 70 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in lululemon men?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 8.2% — above our launch gate.
- When does demand for lululemon men peak?
- Demand peaks in Apr–Dec; the busiest month runs 4.3× the quietest.
- What does it cost to enter the lululemon men niche?
- Listings span $11.66–$131.95; the average listing price is $28.46 (sweet spot $15–$100). The average incumbent carries 3,460 reviews — the moat a new listing must climb.