Lululemon Men
FailBuyers convert on only 0.8% of searches, so Lululemon Men is a Fail.
- Flapen Score
- 46 / 100Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 4546
- Market size
- $143K/yr605K searches / yr
- 90-day growth
- +15.5%search demand this quarter
- Competition
- 12%top-5 click share · 22 brands · 70 sellers
Flapen Score
Lululemon Men against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lululemon Men is stronger. Inside it, weaker.
Market
The Lululemon Men market on Amazon at a glance
Shoppers on Amazon United States searched for Lululemon Men 605K times last year and spent an estimated $143K. The top 5 brands take 88% of clicks. Demand peaks in Apr–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 605K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.
- Searches, last 12 months
- 605K
- Growth, 90 days vs prior 90
- +15.5%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $143Ka year
- Peak month
- December4.3× the quietest month
- Top search term
- g gradual mens shorts70K searches a year
02 · Price
A sale here is worth $28.46.
Listings sell for $28.46 on average, from $11.66 to $131.95. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $28.46 that is $0 to $3K a year per listing.
- Average price
- $28.46inside the $15 to $100 sweet spot
- Price range
- $11.66–$131.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 8.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #292 within Active Pants. It carries 3,460 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 99%
- Out of stock, average day
- 1.9%
- Average rank
- #292in Active Pants
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 3,460per listing
- Listings tracked
- 181
04 · Newcomers
8 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 25
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Lululemon Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 12% of clicks. An open shelf where new products get seen.
Brands
22 rising
Sellers
70
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
12%
Top 20: 35%
Open market
10%
- Brand 166%
- Brand 210%
- Brand 37%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (16 brands, 10%)
Demand
Lululemon Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Dec · busiest ÷ quietest = 4.3×
Search terms
Top Lululemon Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- g gradual mens shorts70K/yr
- gradual shorts men36K/yr
- lululemon men114K/yr
- g gradual mens shirts30K/yr
- g gradual mens pants55K/yr
- vuori mens pants67K/yr
- lululemon mens51K/yr
- gradual shorts16K/yr
- g gradual shorts14K/yr
- gradual pants men37K/yr
Reviews and returns
What reviews say buyers love and hate about Lululemon Men
We read the reviews and the return reasons for every product selling here.
“they run large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lululemon Men questions
Answered from the same tracked data.









