Luigi Hat
FailShoppers spend an estimated $97K a year here, so Luigi Hat is a Fail.
- Flapen Score
- 41 / 100Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 4541
- Market size
- $97K/yr226K searches / yr
- 90-day growth
- +4.0%search demand this quarter
- Competition
- 56%top-5 click share · 15 brands · 36 sellers
Flapen Score
Luigi Hat against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Luigi Hat is stronger. Inside it, weaker.
Market
The Luigi Hat market on Amazon at a glance
Shoppers on Amazon United States searched for Luigi Hat 226K times last year and spent an estimated $97K. The top 5 brands take 71% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 226K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.
- Searches, last 12 months
- 226K
- Growth, 90 days vs prior 90
- +4.0%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $97Ka year
- Peak month
- October13.8× the quietest month
- Top search term
- luigi hat142K searches a year
02 · Price
A sale here is worth $17.93.
Listings sell for $17.93 on average, from $9.00 to $25.06. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $17.93 that is $2K to $4K a year per listing.
- Average price
- $17.93inside the $15 to $100 sweet spot
- Price range
- $9.00–$25.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 4.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #12,463 within Boys. It carries 1,028 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 88%
- Out of stock, average day
- 6.5%
- Average rank
- #12,463in Boys
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 1,028per listing
- Listings tracked
- 25
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Luigi Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Green Super Mario)
- Price
- $20.86
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 6mo ago

Bioworld Super Mario Bros Luigi Logo Mens Green Checkered Bucket Hat
- Price
- $18.18
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago

Super Mario Bros Embroidered Luigi L Patch Adult Green Beret Cap
- Price
- $22.82
- Rating
- 4.8/5
- Reviews
- 262
- Age
- 3y ago

Mario Cosplay Hat Mario Luigi Brothers Cosplay - Officially Licensed Luigi Hat 100% Cotton 58 cm Green for Gaming Enthusiasts
- Price
- $17.71
- Rating
- 4.6/5
- Reviews
- 282
- Age
- 7y ago

Armycrew Mario Luigi Cotton Embroidered Cosplay Costume Baseball Cap - Luigi Green
- Price
- $20.77
- Rating
- 4.4/5
- Reviews
- 32
- Age
- 3y ago
Trending
estimated 90-day click momentum
Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Green Super Mario)
- Price
- $20.86
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 6mo ago

ThatsRad Mario Luigi Mesh Trucker Hat Cap Snapback Halloween Waynes World Wig (L 3-8 Years Old)
- Price
- $14.84
- Rating
- 4.6/5
- Reviews
- 156
- Age
- 9y ago

GVVJYXD Red and Green Hat Costume Accessories Kit with Hat Mustaches Suspenders Gloves Buttons For Halloween Adult (Green)
- Price
- $14.82
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 5mo ago

Super Mario Bros Here We Go Boys Black Snapback Hat
- Price
- $14.29
- Rating
- 4.8/5
- Reviews
- 117
- Age
- 3y ago

Bioworld Super Mario Bros Luigi Logo Mens Green Checkered Bucket Hat
- Price
- $18.18
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago
Newest
by launch date
GVVJYXD Red and Green Hat Costume Accessories Kit with Hat Mustaches Suspenders Gloves Buttons For Halloween Adult (Green)
- Price
- $14.82
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 5mo ago

Super Mario Kids Baseball Cap & Sunglasses with UV Protection Adjustable Sun Hat Gaming Gifts for Boys Ages 614 (Green Super Mario)
- Price
- $20.86
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 6mo ago

Mesh Baseball Cap Snapback Little Kids Ages 3-6 Boys Girls Super Luigi Bros Mario Princess Peach Cartoon Hat Cute (US Age 3 Years 6 Years L is for Luigi)
- Price
- $17.87
- Rating
- 4.3/5
- Reviews
- 35
- Age
- 9mo ago

Anime Vintage Baseball Hat for Adult Adjustable with Mustache and Keychain
- Price
- $24.54
- Rating
- 4.7/5
- Reviews
- 164
- Age
- 12mo ago

Bioworld Super Mario Bros Luigi Logo Mens Green Checkered Bucket Hat
- Price
- $18.18
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
36
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 95%
Open market
24%
- Bioworld35%
- Get Trend19%
- EIKOU6%
- Armycrew6%
- Disguise6%
- ThatsRad5%
Demand
Luigi Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 13.8×
Search terms
Top Luigi Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- luigi hat142K/yr
- luigi hats for men22K/yr
- luigi hats for boys11K/yr
- luigi cap8K/yr
- luigi hats for women10K/yr
- luigi accessories6K/yr
- luigi hats6K/yr
- luigi baseball cap4K/yr
- luigi hat adult6K/yr
- luigi accessories adult5K/yr
Reviews and returns
What reviews say buyers love and hate about Luigi Hat
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Luigi Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









