Is luggage straps profitable to sell on Amazon United States?

The niche generates $1.1M/yr across 29 tracked products. 7 of 9 products launched in the last 360 days are still selling. 90-day search growth is +22.9%. Flapen's verdict: Worth a look (55/100).

How competitive is the luggage straps niche?

22 brands and 28 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 60% of demand.

What do buyers complain about in luggage straps?

Top complaints mined from reviews: Strap/String Quality, Durability, Quality-Overall. The return rate is 3.6%.

When does demand for luggage straps peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the luggage straps niche?

Listings span $5.61–$15.63; the average listing price is $10.07 (sweet spot $15–$100). The average incumbent carries 1,639 reviews — the moat a new listing must climb.

Luggage Straps

Worth a look

Shows a $1.1M/yr market, but prices mostly outside the sweet spot ($5.61–$15.63) keeps it on the watch list.

Market size

Great$1.1M

$1.1M/yr · 2.3M searches

Brand share

Great60%

top-5 brand share — no brand owns this niche

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Growth

Good+22.9%

90-day search growth — must beat 0% to launch

Review moat

Okay1,639.28

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Avg price

Okay$10.07

avg listing price — sweet spot $15–$100

Price range

Bad$5.61–$15.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Is luggage straps profitable on Amazon?

According to Flapen's Amazon United States niche tracking, luggage straps is a $1.1M/yr Amazon United States market (2.3M searches/yr). The top 5 brands hold 60% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

luggage straps market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 100K–125K; avg 3,000–4,000/product
Revenue / yr: $1.0M–$1.3M; units × avg price
Conversion rate: 4.8%
Avg BSR: #38
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 2.4%
Avg brand age: 35 months
Avg seller age: 174 days

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

Top-5 brand share

60%

Top 20: 98%

Top-5 click share

49%

Top 20: 90%

Open market

34%

GORILLA GRIP23%
BILIONE14%
XVFXVF9%
Chelmon8%
RUMILLA6%
PUFFIN TRIP6%

luggage straps demand & seasonality

Weekly Amazon search volume, last 104 weeks — +22.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top luggage straps search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

luggage straps for suitcases670K/yr +59.0%3.5% conv.
luggage straps736K/yr +4.5%3.3% conv.
luggage strap247K/yr +18.4%3.0% conv.
luggage connector straps90K/yr +16.9%5.0% conv.
luggage straps tsa approved94K/yr -14.8%3.0% conv.
suitcase strap69K/yr +6.5%3.4% conv.
suitcase straps55K/yr +18.2%4.2% conv.
luggage straps for multiple suitcases27K/yr +167.7%4.7% conv.
luggage belt53K/yr +1.1%3.2% conv.
luggage connector straps for suitcases42K/yr -13.9%5.6% conv.

All search terms

Top luggage straps products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GORILLA GRIP Heavy Duty Adjustable Luggage Straps for Suitcases Easy to Identify Travel Belt Connector Holds Suitcase Together Extends Life of Bag Strap Connects Two Bags Accessories 2 Pack Green

GORILLA GRIP$10.224.6★3,025 rev

BILIONE 4 Pack Luggage Straps 79 Long Belts Keep Suitcase Secure While Traveling TSA Approved Add a Bag Premium Accessory for Travel Bag Closure (Blue+Orange+Rose Pink+Green)

BILIONE$8.814.6★1,928 rev

Multi Use Strong Adjustable Luggage Connector Straps for Suitcases 2 Pack Flexible Luggage Accessories Elastic Fastening Bag Strap (Black)

XVFXVF$9.864.6★123 rev

Luggage Straps for Suitcases TSA Approved Travel Belt 4 Pack by Chelmon(Orange)

Chelmon$8.994.2★4,695 rev

Luggage Straps Bag Bungee Luggage Straps Suitcase Adjustable BeltAdd a Bag Easy to Travel Suitcase Elastic Strap Belt (Black)

RUMILLA$6.914.5★2,421 rev

Newest

by launch date

Kodreat 4 Pack Adjustable Luggage Straps for Suitcases Secure Lock Travel Belts 4078 Fit Easy Luggage Identification (Green)

Kodreat$5.6147 rev

3mo ago

Multi Use Strong Adjustable Luggage Connector Straps for Suitcases 2 Pack Flexible Luggage Accessories Elastic Fastening Bag Strap (Black)

XVFXVF$9.86123 rev

5mo ago

Luggage Straps for SuitcasesMulti-Use Strong Adjustable Luggage Connector Straps Durable Waterproof Bungee StrapsTravel Suitcase Essential Travel Essentials (Blue 2PCS)

AZYM$9.8860 rev

5mo ago

Luggage Straps for SuitcasesMulti-Use Strong Adjustable Luggage Connector Straps Durable Waterproof Bungee StrapsTravel Suitcase Essential Travel Essentials (Black 2PCS)

AZYM$9.8960 rev

6mo ago

Pwkauka 4 Pack Luggage Straps Adjustable Travel Suitcase Belt Secure Lock Straps to Prevent Bursting for Suitcases Briefcase & Travel Bags Extends Life of Bag 40-78 Length (Orange)

pwkauka$5.95122 rev

8mo ago

What reviews say buyers love and hate about luggage straps

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use16%

“easy to open”

Quality-Overall11%

“They look well made”

Advertised Vs Actual Product11%

“As advertised”

Strap/String Quality10%

“I love these straps”

Portability8%

“Handy to have”

Color6%

“Bright colors”

Strength6%

“As advertised Very sturdy easy to adjust”

Value For Money5%

“Good value for price”

Durability4%

“The material feels durable”

Adjustability/Rotatability/Reclining3%

“and adjustable”

What buyers complain about

Strap/String Quality21%

“no straps anywhere”

Durability16%

“It fell apart”

Quality-Overall11%

“Feels cheaply made”

Size-Overall7%

“Don't fit”

Strength6%

“Fragile”

Functionality-Overall6%

“Didn't work for me”

Value For Money3%

“it was just a plain waste of money”

Grip3%

“Luggage grips”

Ease Of Use3%

“Not easy to use at all”

Advertised Vs Actual Product2%

“The product photos for the one I purchased are extremely ambiguous”

Top return reasons

Size-Overall27%

Strap/String Quality18%

Functionality-Overall13%

Advertised Vs Actual Product7%

Value For Money5%

Compatibility-Overall4%

Color3%

Quality-Overall3%

Material Quality2%

Defective Material/Parts2%

Common luggage straps questions

Is luggage straps profitable to sell on Amazon United States?: The niche generates $1.1M/yr across 29 tracked products. 7 of 9 products launched in the last 360 days are still selling. 90-day search growth is +22.9%. Flapen's verdict: Worth a look (55/100).
How competitive is the luggage straps niche?: 22 brands and 28 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in luggage straps?: Top complaints mined from reviews: Strap/String Quality, Durability, Quality-Overall. The return rate is 3.6%.
When does demand for luggage straps peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the luggage straps niche?: Listings span $5.61–$15.63; the average listing price is $10.07 (sweet spot $15–$100). The average incumbent carries 1,639 reviews — the moat a new listing must climb.