Is Luggage Handle Wrap profitable to sell on Amazon United States?

Flapen scores Luggage Handle Wrap 38 out of 100 on Amazon United States, a Fail. Shoppers spend $96K a year across 21 tracked products. 1 of the 2 products launched in the last year cleared the first-year sales bar. Search demand grew +4.2% in the last 90 days.

How competitive is the Luggage Handle Wrap niche on Amazon United States?

13 brands and 23 sellers compete in Luggage Handle Wrap on Amazon United States. The top 5 Luggage Handle Wrap products take 56% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Luggage Handle Wrap?

Luggage Handle Wrap buyers on Amazon United States complain most about Size-Overall, Handle Quality, and Quality-Overall. An estimated 2.1% of orders come back.

When does demand for Luggage Handle Wrap peak?

Search demand for Luggage Handle Wrap on Amazon United States peaks in Jul, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Luggage Handle Wrap niche?

Luggage Handle Wrap sells for $8.49 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $4.50 to $16.18. The average product has 1,197 reviews, the count a new listing must catch up to.

Luggage Handle Wrap

Fail

Prices span $4.50–$16.18, mostly outside the sweet spot, so Luggage Handle Wrap is a Fail.

Flapen Score: 38
38 / 100Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size: $96K/yr373K searches / yr
90-day growth: +4.2%search demand this quarter
Competition: 56%top-5 click share · 13 brands · 23 sellers

Flapen Score

Luggage Handle Wrap against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Luggage Handle Wrap is stronger. Inside it, weaker.

38Fail

This niche Category average

See the method

Market

The Luggage Handle Wrap market on Amazon at a glance

Shoppers on Amazon United States searched for Luggage Handle Wrap 373K times last year and spent an estimated $96K. The top 5 brands take 80% of clicks. Demand peaks in Jul. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 373K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months: 373K
Growth, 90 days vs prior 90: +4.2%
Conversion, latest week: 3.0%
Market size, estimated: $96Ka year
Peak month: July1.9× the quietest month
Top search term: luggage handle wrap149K searches a year

02 · Price

A sale here is worth $8.49.

Listings sell for $8.49 on average, from $4.50 to $16.18. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $8.49 that is $849 to $2K a year per listing.

Average price: $8.49under the $15 to $100 sweet spot
Price range: $4.50–$16.18
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 13K–15K
Units per listing a year: 100–250
Revenue per listing a year: $849–$2K
Returns: 2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #18 within Travel Accessories. It carries 1,197 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings: 76%
Prime listings: 100%
Out of stock, average day: 1.4%
Average rank: #18in Travel Accessories
Average rating: 4.59 starsAmazon United States average 4.42 stars
Average reviews: 1,197per listing
Listings tracked: 21

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months: 2
Successful launches: 1Amazon's first-year sales bar
Average brand age: 38 months

Products

Top Luggage Handle Wrap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

56%

Top 20: 98%

Open market

17%

Brand 155%
Brand 215%
Brand 34%
Brand 44%
Brand 53%
Brand 63%
Open — no brand owns it (7 brands, 17%)

Demand

Luggage Handle Wrap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jul · busiest ÷ quietest = 1.9×

Search terms

Top Luggage Handle Wrap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

luggage handle wrap149K/yr +1.9%1.9% conv.
luggage handle wraps for suitcase59K/yr -10.1%2.1% conv.
luggage handle wraps32K/yr +39.4%1.7% conv.
suitcase handle wraps26K/yr -2.1%2.3% conv.
handle wrap22K/yr +2.3%0.4% conv.
luggage handle covers20K/yr +6.5%1.8% conv.
bag handle wrap17K/yr +11.0%0.4% conv.
luggage handle cover8K/yr +35.3%0.9% conv.
bag handle cover6K/yr -11.2%0.8% conv.
velcro handle wrap6K/yr +27.0%2.0% conv.

Reviews and returns

What reviews say buyers love and hate about Luggage Handle Wrap

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Ease Of Use”

15%of negative reviews mention “Size-Overall”

2.1%of orders come back

“However, the fit was not smooth and comfortable on the luggage handle”

A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Luggage Handle Wrap questions

Answered from the same tracked data.

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