Lucy Wig

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

25K

Growth, 90 days vs prior 90

+8.6%

Conversion, latest week

4.0%

Market size, estimated

$21Ka year

Peak month

October13.9× the quietest month

Top search term

lucille ball wig9K searches a year

Listings sell for $20.29 on average, from $13.04 to $31.35. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $20.29 that is $2K to $5K a year per listing.

Average price

$20.29inside the $15 to $100 sweet spot

Price range

$13.04–$31.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

18.4%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #1,839 within Wigs. It carries 234 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

94%

Out of stock, average day

11.2%

Average rank

#1,839in Wigs

Average rating

3.96 starsAmazon United States average 4.42 stars

Average reviews

234per listing

Listings tracked

18

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months