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Luau Outfits for Women

Maybe

Search demand grew +139.8% this quarter. But buyers convert on only 0.4% of searches, so Luau Outfits for Women is a Maybe.

Flapen Score
60
60 / 100
Top 5% of 16,930 Clothing, Shoes & Jewelry niches · +15 vs the category median of 45
Market size
$105K/yr1.3M searches / yr
90-day growth
+139.8%search demand this quarter
Competition
25%top-5 click share · 41 brands · 46 sellers

Flapen Score

Luau Outfits for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Luau Outfits for Women is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Luau Outfits for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Luau Outfits for Women 1.3M times last year and spent an estimated $105K. The top 5 brands take 36% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +139.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+139.8%
Conversion, latest week
0.4%
Market size, estimated
$105Ka year
Peak month
July4.8× the quietest month
Top search term
luau outfits for women552K searches a year

02 · Price

A sale here is worth $21.19.

Listings sell for $21.19 on average, from $6.36 to $41.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $21.19 that is $0 to $2K a year per listing.

Average price
$21.19inside the $15 to $100 sweet spot
Price range
$6.36–$41.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #939 within Dresses. It carries 3,753 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
99%
Out of stock, average day
0.2%
Average rank
#939in Dresses
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
3,753per listing
Listings tracked
79

04 · Newcomers

12 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
12Amazon's first-year sales bar
Average brand age
33 months

Products

Top Luau Outfits for Women products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 25% of clicks, no more. An open shelf where new products get seen.

$0$3K$6K$9K$13K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

41 falling

Sellers

46

Est. top-5 brand share

36%

Top 20: 84%

Est. top-5 click share

25%

Top 20: 55%

Open market

59%

  • Yocoyee9%
  • CHICGAL8%
  • WIHOLL7%
  • OFEEFAN7%
  • UOUA5%
  • Floerns5%

Demand

Luau Outfits for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.8×

Search terms

Top Luau Outfits for Women search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • luau outfits for women552K/yr
  • womens hawaiian outfit94K/yr
  • hibiscus dress54K/yr
  • hawaiian dresses for luau44K/yr
  • polynesian dress for women59K/yr
  • hawaiian outfit47K/yr
  • plus size hawaiian dress48K/yr
  • luau outfit46K/yr
  • ropa hawaiana para mujer38K/yr
  • hawaiian clothes for women45K/yr

Reviews and returns

What reviews say buyers love and hate about Luau Outfits for Women

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
18%of negative reviews mention “Size-Overall”
7.3%of orders come back
“Too long”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Luau Outfits for Women questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data