Louis Vuitton
FailBuyers convert on only 0.2% of searches, so Louis Vuitton is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $521K/yr1.5M searches / yr
- 90-day growth
- -14.1%search demand this quarter
- Competition
- 26%top-5 click share · 17 brands · 18 sellers
Flapen Score
Louis Vuitton against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Louis Vuitton is stronger. Inside it, weaker.
Market
The Louis Vuitton market on Amazon at a glance
Shoppers on Amazon United States searched for Louis Vuitton 1.5M times last year and spent an estimated $521K. The top 5 brands take 91% of clicks. Demand peaks in Jul. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $521K a year.
- Searches, last 12 months
- 1.5M
- Growth, 90 days vs prior 90
- -14.1%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $521Ka year
- Peak month
- July4.0× the quietest month
- Top search term
- louis vuitton wallet342K searches a year
02 · Price
A sale here is worth $197.53.
Listings sell for $197.53 on average, from $7.99 to $2825.73. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $197.53 that is $0 to $20K a year per listing.
- Average price
- $197.53above the $15 to $100 sweet spot
- Price range
- $7.99–$2825.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$20K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #1,125 within Wallets, Card Cases & Money Organizers. It carries 571 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 100%
- Out of stock, average day
- 20.1%
- Average rank
- #1,125in Wallets, Card Cases & Money Organizers
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 571per listing
- Listings tracked
- 77
04 · Newcomers
14 of last year's 27 launches cleared the first-year sales bar.
27 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 27
- Successful launches
- 14Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Louis Vuitton products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
17 falling
Sellers
18
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
26%
Top 20: 60%
Open market
8%
- Brand 167%
- Brand 214%
- Brand 35%
- Brand 43%
- Brand 52%
- Brand 61%
- Open — no brand owns it (11 brands, 8%)
Demand
Louis Vuitton search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 4.0×
Search terms
Top Louis Vuitton search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- louis vuitton wallet342K/yr
- coach card holder178K/yr
- lv wallet92K/yr
- louis vuitton wallet for women97K/yr
- coach card case118K/yr
- chanel wallet59K/yr
- coach zip card case63K/yr
- coach card wallets42K/yr
- coach keychain wallet49K/yr
- louis vuitton wallet for women knock- offs31K/yr
Reviews and returns
What reviews say buyers love and hate about Louis Vuitton
We read the reviews and the return reasons for every product selling here.
“Bigger than i expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Louis Vuitton questions
Answered from the same tracked data.









