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Lotion and Body Spray Set

Fail

The top 5 brands take 100% of clicks, so Lotion and Body Spray Set is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$792K/yr962K searches / yr
90-day growth
+67.0%search demand this quarter
Competition
87%top-5 click share · 3 brands · 24 sellers

Flapen Score

Lotion and Body Spray Set against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lotion and Body Spray Set is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lotion and Body Spray Set market on Amazon at a glance

Shoppers on Amazon United States searched for Lotion and Body Spray Set 962K times last year and spent an estimated $792K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 962K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +67.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $792K a year.

Searches, last 12 months
962K
Growth, 90 days vs prior 90
+67.0%
Conversion, latest week
0.8%
Market size, estimated
$792Ka year
Peak month
December5.8× the quietest month
Top search term
ariana grande630K searches a year

02 · Price

A sale here is worth $97.96.

Listings sell for $97.96 on average, from $22.67 to $245.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $97.96 that is $24K to $49K a year per listing.

Average price
$97.96inside the $15 to $100 sweet spot
Price range
$22.67–$245.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$24K–$49K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #159,028 within Chains. It carries 687 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
88%
Out of stock, average day
6.4%
Average rank
#159,028in Chains
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
687per listing
Listings tracked
8

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Lotion and Body Spray Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

24

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 218%
  • Brand 33%

Demand

Lotion and Body Spray Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.8×

Search terms

Top Lotion and Body Spray Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ariana grande630K/yr
  • ariana grande merch156K/yr
  • ariana28K/yr
  • ariana grande gifts13K/yr
  • ari by ariana grande perfume17K/yr
  • ari ariana grande perfume10K/yr
  • ariana grande merchandise6K/yr
  • ariana grande stuff6K/yr
  • ari by ariana grande6K/yr
  • ari perfume10K/yr

Reviews and returns

What reviews say buyers love and hate about Lotion and Body Spray Set

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Value For Money”
1.9%of orders come back
“But Walmart is cheaper”
A buyer, on “Value For Money”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lotion and Body Spray Set questions

Answered from the same tracked data.