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55

Lorax Costume

Worth a look

Shows a sweet-spot price point ($28.77 avg), but soft demand (-41.9% this quarter) keeps it on the watch list.

Market size 88Growth 4Conversion 22Competition 43Returns 59Price range 81Avg price 95Brand share 53Review moat 94Quality gap 82

Avg price

Incredible$28.77

avg listing price — sweet spot $15–$100

Review moat

Great129.81

avg incumbent reviews — the moat a new listing must climb

Market size

Great$1.6M

$1.6M/yr · 3.1M searches

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great$4.71–$61.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.7%

return rate — above 5% kills the launch gate

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-41.9%

90-day search growth — must beat 0% to launch

Is lorax costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, lorax costume is a $1.6M/yr Amazon United States market (3.1M searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 55/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

lorax costume market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
60K–80K
avg 2,500–3,000/product
Revenue / yr
$1.7M–$2.3M
units × avg price
Conversion rate
1.8%
Avg BSR
#1,484
Page quality
0%
Prime
86%
Sponsored
95%
Out of stock
14.3%
Avg brand age
33 months
Avg seller age
202 days

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

15

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

20%

  • Fun Costumes31%
  • ZENGOR CENDA18%
  • Teemotutu9%
  • Olreco8%
  • Uisozsfeb8%
  • HIYZI7%

lorax costume demand & seasonality

Weekly Amazon search volume, last 104 weeks — -41.9% search growth over the last 90 days.
700K500KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 68.3×

Top lorax costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • lorax costume1.9M/yr
  • lorax costume women474K/yr
  • the lorax costume367K/yr
  • lorax costume adult42K/yr
  • the lorax costume women85K/yr
  • lorax costumes24K/yr
  • adult lorax costume25K/yr
  • lorax outfit10K/yr
  • the lorax costume adult11K/yr
  • lorax halloween costume28K/yr
All search terms

Top lorax costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$159K20%$318K30%$477K40%$637K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about lorax costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Great fit”

Quality-Overall10%

“The costume is well made and really cute”

Ease Of Use6%

“It is simple”

Comfort-Overall5%

“was very comfortable”

Value For Money5%

“A simple, affordable item that does exactly what its meant to do”

Advertised Vs Actual Product4%

“Exactly like the picture”

Color4%

“The color is incredibly vibrant—exactly what I was looking for to stand out”

Durability3%

“feels relatively durable”

Material Quality3%

“the material feels soft and not scratchy at all, and I really love the Lorax look”

Stretchability/Expandability/Elasticity2%

“has a good amount of stretch”

What buyers complain about

Adhesion/Stickiness10%

“Not sticky”

Quality-Overall9%

“Cheap”

Durability6%

“Rips easy”

Size-Overall5%

“Not even the right size I ordered”

Zipper Quality4%

“Zipper tore after first time wearing it cheaply made”

Transparency4%

“a little see through”

Material Quality4%

“Cheap material”

Value For Money4%

“Cheaper than youd think”

Allergies4%

“Had an allergic reaction to material or glue”

Thickness3%

“it can get a bit sheer when stretched thin”

Top return reasons

Size-Overall47%
Length6%
Adhesion/Stickiness5%
Material Quality4%
Stitch/Finish/Polish4%
Zipper Quality4%
Gap/Hole4%
Arm Fit3%
Color2%
Waist Fit2%

Common lorax costume questions

Is lorax costume profitable to sell on Amazon United States?
The niche generates $1.6M/yr across 21 tracked products. 3 of 14 products launched in the last 360 days are still selling. 90-day search growth is -41.9%. Flapen's verdict: Worth a look (55/100).
How competitive is the lorax costume niche?
13 brands and 15 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in lorax costume?
Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Durability. The return rate is 2.7%.
When does demand for lorax costume peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 68.3× the quietest.
What does it cost to enter the lorax costume niche?
Listings span $4.71–$61.85; the average listing price is $28.77 (sweet spot $15–$100). The average incumbent carries 130 reviews — the moat a new listing must climb.