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Long Zip Up Hoodie Women

Fail

Demand is soft, at -65.7% this quarter, so Long Zip Up Hoodie Women is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$34K/yr533K searches / yr
90-day growth
-65.7%search demand this quarter
Competition
26%top-5 click share · 34 brands · 40 sellers

Flapen Score

Long Zip Up Hoodie Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Long Zip Up Hoodie Women is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Long Zip Up Hoodie Women market on Amazon at a glance

Shoppers on Amazon United States searched for Long Zip Up Hoodie Women 533K times last year and spent an estimated $34K. The top 5 brands take 58% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 533K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -65.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months
533K
Growth, 90 days vs prior 90
-65.7%
Conversion, latest week
0.3%
Market size, estimated
$34Ka year
Top search term
long sweatshirts for women120K searches a year

02 · Price

A sale here is worth $23.67.

Listings sell for $23.67 on average, from $8.97 to $34.05. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $23.67 that is $0 to $2K a year per listing.

Average price
$23.67inside the $15 to $100 sweet spot
Price range
$8.97–$34.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
10.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #296 within Fashion Hoodies & Sweatshirts. It carries 5,431 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
95%
Out of stock, average day
6.7%
Average rank
#296in Fashion Hoodies & Sweatshirts
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
5,431per listing
Listings tracked
86

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Long Zip Up Hoodie Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

40

Top-5 brand share

58%

Top 20: 92%

Top-5 click share

26%

Top 20: 57%

Open market

37%

  • Brand 128%
  • Brand 210%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Long Zip Up Hoodie Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '25Holiday '25OctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.8× · 9 of 12 months tracked

Search terms

Top Long Zip Up Hoodie Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • long sweatshirts for women120K/yr
  • long zip up hoodie women60K/yr
  • long sweatshirt38K/yr
  • womens long sweatshirts27K/yr
  • long hoodies for women zip up51K/yr
  • tunic hoodies for women23K/yr
  • tunic hoodie15K/yr
  • long sweatshirt jacket for women19K/yr
  • long hoodies20K/yr
  • long sweatshirts18K/yr

Reviews and returns

What reviews say buyers love and hate about Long Zip Up Hoodie Women

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Size-Overall”
10.2%of orders come back
“Shirt is too short”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Long Zip Up Hoodie Women questions

Answered from the same tracked data.