Is Long White Skirt profitable to sell on Amazon United States?

Flapen scores Long White Skirt 49 out of 100 on Amazon United States, a Fail. Shoppers spend $38K a year across 29 tracked products. 10 of the 15 products launched in the last year cleared the first-year sales bar. Search demand grew +62.4% in the last 90 days.

How competitive is the Long White Skirt niche on Amazon United States?

19 brands and 20 sellers compete in Long White Skirt on Amazon United States. The top 5 Long White Skirt products take 51% of clicks, and the top 5 brands take 61%.

What do buyers complain about in Long White Skirt?

Long White Skirt buyers on Amazon United States complain most about Size-Overall, Color, and Transparency. An estimated 14.2% of orders come back, which is high.

When does demand for Long White Skirt peak?

Search demand for Long White Skirt on Amazon United States peaks in Jul–Aug–Oct, and the busiest month runs 3.7× the quietest.

What does it cost to enter the Long White Skirt niche?

Long White Skirt sells for $24.08 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $17.76 to $33.34. The average product has 922 reviews, the count a new listing must catch up to.

Long White Skirt

Fail

An estimated 14.2% of orders come back, so Long White Skirt is a Fail.

Filters High Returns

Flapen Score: 49
49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size: $38K/yr180K searches / yr
90-day growth: +62.4%search demand this quarter
Competition: 51%top-5 click share · 19 brands · 20 sellers

Flapen Score

Long White Skirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Long White Skirt is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Long White Skirt market on Amazon at a glance

Shoppers on Amazon United States searched for Long White Skirt 180K times last year and spent an estimated $38K. The top 5 brands take 61% of clicks. Demand peaks in Jul–Aug–Oct. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +62.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months: 180K
Growth, 90 days vs prior 90: +62.4%
Conversion, latest week: 0.9%
Market size, estimated: $38Ka year
Peak month: July3.7× the quietest month
Top search term: white tiered skirt22K searches a year

02 · Price

A sale here is worth $24.08.

Listings sell for $24.08 on average, from $17.76 to $33.34. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $24.08 that is $0 to $2K a year per listing.

Average price: $24.08inside the $15 to $100 sweet spot
Price range: $17.76–$33.34
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 1K–2K
Units per listing a year: 0–100
Revenue per listing a year: $0–$2K
Returns: 14.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #1,638 within Skirts. It carries 922 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings: 97%
Prime listings: 100%
Out of stock, average day: 0.2%
Average rank: #1,638in Skirts
Average rating: 4.39 starsAmazon United States average 4.42 stars
Average reviews: 922per listing
Listings tracked: 29

04 · Newcomers

10 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 15
Successful launches: 10Amazon's first-year sales bar
Average brand age: 29 months

Products

Top Long White Skirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

51%

Top 20: 86%

Open market

35%

Brand 130%
Brand 212%
Brand 38%
Brand 46%
Brand 55%
Brand 65%

Demand

Long White Skirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jul, Aug, Oct · busiest ÷ quietest = 3.7×

Search terms

Top Long White Skirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

white tiered skirt22K/yr +93.5%0.4% conv.
long flowy white skirt11K/yr +72.9%0.9% conv.
white long flowy skirt11K/yr +38.9%0.9% conv.
white flowy skirt long11K/yr +53.2%0.9% conv.
white skirt flowy15K/yr +86.2%0.3% conv.
plus size white maxi skirt8K/yr +115.1%0.4% conv.
white maxi skirt cotton7K/yr +111.9%0.4% conv.
white peasant skirt8K/yr +132.8%0.9% conv.
falda blanca larga10K/yr +45.0%0.1% conv.
white skirts long8K/yr +29.5%0.3% conv.

Reviews and returns

What reviews say buyers love and hate about Long White Skirt

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”

15%of negative reviews mention “Size-Overall”

14.2%of orders come back

“it is too short”

A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Long White Skirt questions

Answered from the same tracked data.

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