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Long Sleeve Leotards for Girls

Fail

Demand is soft, at -58.4% this quarter, so Long Sleeve Leotards for Girls is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$63K/yr541K searches / yr
90-day growth
-58.4%search demand this quarter
Competition
20%top-5 click share · 44 brands · 54 sellers

Flapen Score

Long Sleeve Leotards for Girls against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Long Sleeve Leotards for Girls is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Long Sleeve Leotards for Girls market on Amazon at a glance

Shoppers on Amazon United States searched for Long Sleeve Leotards for Girls 541K times last year and spent an estimated $63K. The top 5 brands take 46% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 541K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -58.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
541K
Growth, 90 days vs prior 90
-58.4%
Conversion, latest week
0.7%
Market size, estimated
$63Ka year
Peak month
November8.7× the quietest month
Top search term
long sleeve gymnastics leotards for girls64K searches a year

02 · Price

A sale here is worth $16.21.

Listings sell for $16.21 on average, from $7.18 to $32.33. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $16.21 that is $0 to $2K a year per listing.

Average price
$16.21inside the $15 to $100 sweet spot
Price range
$7.18–$32.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #269 within Dance. It carries 1,281 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#269in Dance
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
1,281per listing
Listings tracked
114

04 · Newcomers

1 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -192 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
28
Successful launches
1Amazon's first-year sales bar
Average brand age
-192 months

Products

Top Long Sleeve Leotards for Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

44 rising

Sellers

54

Top-5 brand share

46%

Top 20: 88%

Top-5 click share

20%

Top 20: 49%

Open market

48%

  • Brand 112%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Long Sleeve Leotards for Girls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 8.7×

Search terms

Top Long Sleeve Leotards for Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • long sleeve gymnastics leotards for girls64K/yr
  • long sleeve leotards for girls140K/yr
  • long sleeve leotard44K/yr
  • gymnastics leotards for girls long sleeve36K/yr
  • black long sleeve leotard17K/yr
  • long sleeve gymnastics leotard19K/yr
  • long sleeve ballet leotards for girls39K/yr
  • girls long sleeve leotard20K/yr
  • black long sleeve leotard girls16K/yr
  • leotards for girls long sleeve10K/yr

Reviews and returns

What reviews say buyers love and hate about Long Sleeve Leotards for Girls

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Size-Overall”
27%of negative reviews mention “Size-Overall”
8.5%of orders come back
“it fit a little loosely”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

24 topics

NegativePositive

FAQ

Common Long Sleeve Leotards for Girls questions

Answered from the same tracked data.