Is long red dress profitable to sell on Amazon United States?

The niche generates $103K/yr across 244 tracked products. 19 of 89 products launched in the last 360 days are still selling. 90-day search growth is -39.0%. Flapen's verdict: Skip it (47/100).

How competitive is the long red dress niche?

83 brands and 95 sellers compete. The top 5 products take 10% of clicks and top 5 brands hold 38% of demand.

What do buyers complain about in long red dress?

Top complaints mined from reviews: Size-Overall, Material Quality, Product Condition. The return rate is 27.9% — above our launch gate.

When does demand for long red dress peak?

Demand peaks in Feb–Oct–Nov–Dec; the busiest month runs 3.5× the quietest.

What does it cost to enter the long red dress niche?

Listings span $14.23–$164.84; the average listing price is $39.46 (sweet spot $15–$100). The average incumbent carries 1,285 reviews — the moat a new listing must climb.

Long Red Dress

Skip it

High returns (27.9%) — this niche doesn't clear our bar today.

Competition

Incredible10%

top-5 click share — an open shelf

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Avg price

Incredible$39.46

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$14.23–$164.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,284.52

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$103K

$103K/yr · 816K searches

Growth

Bad-39.0%

90-day search growth — must beat 0% to launch

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad27.9%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

Is long red dress profitable on Amazon?

According to Flapen's Amazon United States niche tracking, long red dress is a $103K/yr Amazon United States market (816K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Feb–Oct–Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

long red dress market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $99K–$118K; units × avg price
Conversion rate: 0.3%
Avg BSR: #1,203
Page quality: 0%
Prime: 98%
Sponsored: 84%
Out of stock: 3.3%
Avg brand age: 28 months
Avg seller age: 188 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.

Brands

83 rising

Sellers

Top-5 brand share

38%

Top 20: 72%

Top-5 click share

10%

Top 20: 30%

Open market

60%

PRETTYGARDEN12%
BTFBM10%
Memoriesea7%
MUSHARE4%
BORIFLORS4%
ANRABESS3%

long red dress demand & seasonality

Weekly Amazon search volume, last 67 weeks — -39.0% search growth over the last 90 days.

Peak months: Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Open Trend

Top long red dress search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

long red dress197K/yr -46.6%0.2% conv.
red long dress171K/yr -38.9%0.2% conv.
red dress long136K/yr -48.2%0.2% conv.
long red dress for women67K/yr -50.3%0.3% conv.
red long dress for women51K/yr -39.6%0.2% conv.
red dress maxi27K/yr -15.8%0.3% conv.
womens red maxi dress15K/yr +73.6%0.2% conv.
red maxi9K/yr +58.1%0.2% conv.
red long dresses16K/yr -39.7%0.1% conv.
maxi red dress14K/yr -27.3%0.1% conv.

All search terms

Top long red dress products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Memoriesea Womens Sexy One Shoulder Satin High Split Cocktail Wedding Party Maxi Dress Red

Memoriesea$45.584.3★6,300 rev

Memoriesea Womens Sexy Spaghetti Strap Bodycon Cowl Neck Party Cocktail Maxi Dress Red

Memoriesea$30.264.5★417 rev

Women Tube Top Dress Tiger Stripe Mesh Patchwork Maxi Dress Strapless Sexy High Slit Long Dresses Beach Vacation (Red S)

ABYOVRT$36.454.3★556 rev

BORIFLORS Womens Elegant Bodycon Ruched Maxi Cocktail Dress Mesh Sleeveless Mermaid Ruffle Beach Wedding Guest Long Dresses Large Red

BORIFLORS$38.773.9★265 rev

HOCILLE Womens Sexy V Neck Backless Bodycon Spaghetti Strap Elegant Ruffle Maxi Cocktail Party Dresses Small Red

HOCILLE$40.024.4★649 rev

Newest

by launch date

KIRUNDO Womens Summer Cowl Neck Sleeveless Satin Maxi Dress Elegant Bodycon Cocktail Wedding Guest Party Long Dresses(Red Large)

KIRUNDO$38.7959 rev

4mo ago

SHENHE Womens Strapless Tube Top Maxi Dress Smocked A Line Tiered Ruffle Flowy Party Dress Red Medium

SHENHE$33.973 rev

4mo ago

BORIFLORS Womens Elegant Bodycon Ruched Maxi Cocktail Dress Mesh Sleeveless Mermaid Ruffle Beach Wedding Guest Long Dresses Large Red

BORIFLORS$38.77265 rev

5mo ago

Red Dresses for Women Formal Prom Wedding Guest Bridesmaid Gown Off the Shoulder Chiffon Flowy Split A-Line Long Dress

Talisea$54.4333 rev

5mo ago

PRETTYGARDEN Womens 2026 Summer Casual Maxi Dresses Cap Sleeve V Neck Smocked Long Pockets Party Sundress Vacation Outfits (Red Large)

PRETTYGARDEN$43.29168 rev

6mo ago

What reviews say buyers love and hate about long red dress

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“Fit like a glove”

Color11%

“Color is accurate”

Comfort-Overall10%

“Super comfortable”

Shape/Style7%

“Beautiful Dress”

Quality-Overall7%

“reasonable quality for the price”

Material Quality5%

“The material was beautiful”

Stretchability/Expandability/Elasticity3%

“Material is forgiving with breathable stretch”

Value For Money3%

“Great value for the money”

Soft Feel3%

“Buttery soft”

Pockets/Compartments2%

“easy to move around in... and pockets”

What buyers complain about

Size-Overall13%

“it was big”

Material Quality10%

“Stiff material”

Product Condition4%

“Received used item”

Color4%

“not a good color”

Shape/Style4%

“Not Very Flattering”

Length3%

“Too long”

Advertised Vs Actual Product3%

“Not like image at all”

Thickness2%

“the fabric is slightly thick”

Quality-Overall2%

“Feels and looks cheap, not worth the money”

Strap/String Quality2%

“The straps were completely wrong from what I wanted”

Top return reasons

Size-Overall34%

Length11%

Chest Fit11%

Material Quality9%

Waist Fit7%

Color5%