Long Necklaces for Women

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $863K a year.

Searches, last 12 months

2.8M

Growth, 90 days vs prior 90

+15.5%

Conversion, latest week

2.4%

Market size, estimated

$863Ka year

Peak month

May1.5× the quietest month

Top search term

long necklaces for women768K searches a year

Listings sell for $12.78 on average, from $8.65 to $21.62. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At $12.78 that is $6K to $10K a year per listing.

Average price

$12.78under the $15 to $100 sweet spot

Price range

$8.65–$21.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

500–750

Revenue per listing a year

$6K–$10K

Returns

3.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #652 within Pendant Necklaces. It carries 1,958 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#652in Pendant Necklaces

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,958per listing

Listings tracked

31

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

35 months