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Long Hoodies for Women

Fail

Demand is soft, at -73.6% this quarter, so Long Hoodies for Women is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$12K/yr626K searches / yr
90-day growth
-73.6%search demand this quarter
Competition
16%top-5 click share · 66 brands · 78 sellers

Flapen Score

Long Hoodies for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Long Hoodies for Women is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Long Hoodies for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Long Hoodies for Women 626K times last year and spent an estimated $12K. The top 5 brands take 36% of clicks. Demand peaks in Feb–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 626K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -73.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months
626K
Growth, 90 days vs prior 90
-73.6%
Conversion, latest week
0.1%
Market size, estimated
$12Ka year
Peak month
December74.3× the quietest month
Top search term
hooded dress65K searches a year

02 · Price

A sale here is worth $27.33.

Listings sell for $27.33 on average, from $11.15 to $54.89. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.33 that is $0 to $3K a year per listing.

Average price
$27.33inside the $15 to $100 sweet spot
Price range
$11.15–$54.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #12,854 within Fashion Hoodies & Sweatshirts. It carries 3,717 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
98%
Out of stock, average day
6.4%
Average rank
#12,854in Fashion Hoodies & Sweatshirts
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
3,717per listing
Listings tracked
122

04 · Newcomers

0 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
23
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Long Hoodies for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

Brands

66 rising

Sellers

78

Top-5 brand share

36%

Top 20: 70%

Top-5 click share

16%

Top 20: 40%

Open market

59%

  • Brand 113%
  • Brand 26%
  • Brand 36%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Long Hoodies for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Dec · busiest ÷ quietest = 74.3×

Search terms

Top Long Hoodies for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hooded dress65K/yr
  • long hoodies for women122K/yr
  • long hoodie53K/yr
  • the warmy oversized hoodie76K/yr
  • hooded dresses7K/yr
  • the warmy66K/yr
  • black hoodie dress6K/yr
  • dress with hoodie for women4K/yr
  • warmy hoodies for women14K/yr
  • warmy hoodie24K/yr

Reviews and returns

What reviews say buyers love and hate about Long Hoodies for Women

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Warmth”
20%of negative reviews mention “Size-Overall”
5.6%of orders come back
“too big”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Long Hoodies for Women questions

Answered from the same tracked data.