Lol Purse
FailShoppers spend an estimated $6K a year here, so Lol Purse is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $6K/yr32K searches / yr
- 90-day growth
- +80.4%search demand this quarter
- Competition
- 51%top-5 click share · 8 brands · 19 sellers
Flapen Score
Lol Purse against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lol Purse is stronger. Inside it, weaker.
Market
The Lol Purse market on Amazon at a glance
Shoppers on Amazon United States searched for Lol Purse 32K times last year and spent an estimated $6K. The top 5 brands take 97% of clicks. Demand peaks in Jul–Aug. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +80.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- +80.4%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $6Ka year
- Peak month
- July13.1× the quietest month
- Top search term
- lol backpack13K searches a year
02 · Price
A sale here is worth $28.70.
Listings sell for $28.70 on average, from $12.89 to $44.35. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $28.70 that is $0 to $3K a year per listing.
- Average price
- $28.70inside the $15 to $100 sweet spot
- Price range
- $12.89–$44.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 25.7% of listings are out of stock. The average listing ranks #2,549 within Backpacks. It carries 804 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 91%
- Out of stock, average day
- 25.7%
- Average rank
- #2,549in Backpacks
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 804per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Lol Purse products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
L.O.L. Surprise! Girls 4 Piece Backpack Set Flip Sequin 16 School Bag with Front Zip Pocket Purple and Teal
- Price
- $39.30
- Rating
- 4.6/5
- Reviews
- 1,844
- Age
- 7y ago

L.O.L. Surprise 5 Piece Backpack Set for Girls O.M.G. Brush Glitter Sequin 16 School Bag Black and Gold
- Price
- $39.86
- Rating
- 4.4/5
- Reviews
- 936
- Age
- 6y ago

L.O.L. Surprise! School Bags for Girls - Queen Bee Cute Backpack for Kids - Bag for School Travel Sports Holiday - Rucksack - LOL Gifts
- Price
- $27.32
- Rating
- 4.4/5
- Reviews
- 2,589
- Age
- 4y ago

LOL Surprise Mini Backpack and Lunch Box Set - Bundle with 12 Backpack Lunch Bag Stickers More | LOL Surprise School Bag and Lunchbox for Girls Kids
- Price
- $19.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

LOL Surprise Mini Backpack for Girls Set - Bundle with 12 Small Backpack Stickers and More | LOL Surprise Mini School Bag for Kids Toddlers Girls
- Price
- $15.10
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Trending
estimated 90-day click momentum
INTIMO LOL Surprise Backpack 16 Glitter On! Queen B Diva Neon Q.T. and M.C. Swag Book Bag
- Price
- $34.11
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 3mo ago

LOL Surprise Mini Backpack and Lunch Box Set - Bundle with 12 Backpack Lunch Bag Stickers More | LOL Surprise School Bag and Lunchbox for Girls Kids
- Price
- $19.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Fast Forward Backpack
- Price
- $34.93
- Rating
- 4.5/5
- Reviews
- 785
- Age
- 4y ago

Jcobvig Rainbow Backpack For Girls Kids Cute Student School Backpack With Pen Bag Pink Aesthetic Starry Rainbow Laptop Travel Bag (Pink Medium 16.5in
- Price
- $32.02
- Rating
- 4.7/5
- Reviews
- 578
- Age
- 3y ago

LOL Surprise Mini Backpack for Girls Set - Bundle with 12 Small Backpack Stickers and More | LOL Surprise Mini School Bag for Kids Toddlers Girls
- Price
- $15.10
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Newest
by launch date
INTIMO LOL Surprise Backpack 16 Glitter On! Queen B Diva Neon Q.T. and M.C. Swag Book Bag
- Price
- $34.11
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 3mo ago

LOL Surprise Mini Backpack and Lunch Box Set - Bundle with 12 Backpack Lunch Bag Stickers More | LOL Surprise School Bag and Lunchbox for Girls Kids
- Price
- $19.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

LOL Surprise Mini Backpack for Girls Set - Bundle with 12 Small Backpack Stickers and More | LOL Surprise Mini School Bag for Kids Toddlers Girls
- Price
- $15.10
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

L.O.L. Surprise! Backpack Perfect Together 16 Laptop Tech Sleeve School Bag Bookbag
- Price
- $20.29
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 12mo ago

AI ACCESSORY INNOVATIONS Strawberry Shortcake Kids Backpack 15 Elementary School Girls Book Bag with Padded Straps Pink
- Price
- $24.34
- Rating
- 4.4/5
- Reviews
- 513
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
19
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
51%
Top 20: 99%
Open market
2%
- L.O.L. Surprise!58%
- AI ACCESSORY INNOVATIONS27%
- Jcobvig8%
- INTIMO2%
- Fast Forward1%
- Secret Origins1%
- Open — no brand owns it (2 brands, 2%)
Demand
Lol Purse search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 13.1×
Search terms
Top Lol Purse search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lol backpack13K/yr
- lol doll backpack4K/yr
- lol surprise backpack5K/yr
- lol backpack for girls 6-122K/yr
- lol bookbag2K/yr
- lol lunch box for girls2K/yr
- lol backpacks for girls5K/yr
- lol backpack for girls 4-6444/yr
Reviews and returns
What reviews say buyers love and hate about Lol Purse
We read the reviews and the return reasons for every product selling here.
“Broke first time it was used”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lol Purse questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









