Loeffler Randall

Shoppers searched for this 602K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months

602K

Growth, 90 days vs prior 90

+15.8%

Conversion, latest week

0.1%

Market size, estimated

$25Ka year

Peak month

September3.2× the quietest month

Top search term

white heels with bow130K searches a year

Listings sell for $37.41 on average, from $17.99 to $67.48. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $37.41 that is $0 to $4K a year per listing.

Average price

$37.41inside the $15 to $100 sweet spot

Price range

$17.99–$67.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

13.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #681 within Pumps. It carries 515 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#681in Pumps

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

515per listing

Listings tracked

144

78 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

78

Successful launches

8Amazon's first-year sales bar

Average brand age

29 months