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Lobster Shirt

Maybe

Search demand grew +475.9% this quarter. But shoppers spend an estimated $22K a year here, so Lobster Shirt is a Maybe.

Flapen Score
62
62 / 100
Top 3% of 16,930 Clothing, Shoes & Jewelry niches · +17 vs the category median of 45
Market size
$22K/yr199K searches / yr
90-day growth
+475.9%search demand this quarter
Competition
21%top-5 click share · 50 brands · 52 sellers

Flapen Score

Lobster Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lobster Shirt is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lobster Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Lobster Shirt 199K times last year and spent an estimated $22K. The top 5 brands take 42% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +475.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
199K
Growth, 90 days vs prior 90
+475.9%
Conversion, latest week
0.6%
Market size, estimated
$22Ka year
Top search term
lobster shirt women90K searches a year

02 · Price

A sale here is worth $19.38.

Listings sell for $19.38 on average, from $8.97 to $43.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $19.38 that is $0 to $2K a year per listing.

Average price
$19.38inside the $15 to $100 sweet spot
Price range
$8.97–$43.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #26,424 within Sweaters. It carries 237 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
89%
Out of stock, average day
12.1%
Average rank
#26,424in Sweaters
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
237per listing
Listings tracked
106

04 · Newcomers

4 of last year's 68 launches cleared the first-year sales bar.

68 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
68
Successful launches
4Amazon's first-year sales bar
Average brand age
25 months

Products

Top Lobster Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

50 falling

Sellers

52

Top-5 brand share

42%

Top 20: 82%

Top-5 click share

21%

Top 20: 50%

Open market

53%

  • Brand 119%
  • Brand 26%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Lobster Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 23.6× · 11 of 12 months tracked

Search terms

Top Lobster Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lobster shirt women90K/yr
  • lobster shirt50K/yr
  • lobster tshirt13K/yr
  • womens lobster shirt10K/yr
  • lobster shirt men11K/yr
  • lobster tshirt women6K/yr
  • mens lobster shirt7K/yr
  • lobster t shirt7K/yr
  • lobster top5K/yr

Reviews and returns

What reviews say buyers love and hate about Lobster Shirt

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
32%of negative reviews mention “Size-Overall”
5.5%of orders come back
“Very very small”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Lobster Shirt questions

Answered from the same tracked data.