Ll Bean Boots for Men

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -60.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

135K

Growth, 90 days vs prior 90

-60.7%

Conversion, latest week

0.1%

Market size, estimated

$11Ka year

Peak month

December8.1× the quietest month

Top search term

sperry boots for men47K searches a year

Listings sell for $63.99 on average, from $26.98 to $132.85. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $63.99 that is $0 to $6K a year per listing.

Average price

$63.99inside the $15 to $100 sweet spot

Price range

$26.98–$132.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

11.4%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 27.8% of listings are out of stock. The average listing ranks #2,424 within Shoes. It carries 1,846 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

88%

Out of stock, average day

27.8%

Average rank

#2,424in Shoes

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,846per listing

Listings tracked

92

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months