Little Mermaid Costume Toddler

Shoppers searched for this 417K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

417K

Growth, 90 days vs prior 90

-25.9%

Conversion, latest week

0.5%

Market size, estimated

$51Ka year

Peak month

October11.4× the quietest month

Top search term

ariel costume for girls216K searches a year

Listings sell for $25.81 on average, from $9.65 to $53.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $25.81 that is $0 to $3K a year per listing.

Average price

$25.81inside the $15 to $100 sweet spot

Price range

$9.65–$53.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.8%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 19.9% of listings are out of stock. The average listing ranks #675 within Girls. It carries 2,076 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

92%

Out of stock, average day

19.9%

Average rank

#675in Girls

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

2,076per listing

Listings tracked

37

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months