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Lip Rings

Maybe

The top 5 brands take only 51% of clicks. But prices span $6.83–$15.30, mostly outside the sweet spot, so Lip Rings is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$614K/yr2.1M searches / yr
90-day growth
-11.3%search demand this quarter
Competition
44%top-5 click share · 26 brands · 28 sellers

Flapen Score

Lip Rings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lip Rings is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lip Rings market on Amazon at a glance

Shoppers on Amazon United States searched for Lip Rings 2.1M times last year and spent an estimated $614K. The top 5 brands take 51% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $614K a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
-11.3%
Conversion, latest week
2.6%
Market size, estimated
$614Ka year
Peak month
March1.2× the quietest month
Top search term
medusa piercing jewelry275K searches a year

02 · Price

A sale here is worth $11.12.

Listings sell for $11.12 on average, from $6.83 to $15.30. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $11.12 that is $8K to $11K a year per listing.

Average price
$11.12under the $15 to $100 sweet spot
Price range
$6.83–$15.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
750–1,000
Revenue per listing a year
$8K–$11K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3,117 within Body Jewelry. It carries 1,676 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#3,117in Body Jewelry
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
1,676per listing
Listings tracked
40

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
41 months

Products

Top Lip Rings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

28

Top-5 brand share

51%

Top 20: 94%

Top-5 click share

44%

Top 20: 79%

Open market

42%

  • Brand 117%
  • Brand 210%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Lip Rings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Lip Rings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • medusa piercing jewelry275K/yr
  • lip rings277K/yr
  • lip piercing jewelry258K/yr
  • labret piercing jewelry218K/yr
  • snake bite jewelry159K/yr
  • lip ring136K/yr
  • monroe piercing jewelry117K/yr
  • lip rings for women116K/yr
  • lip piercing84K/yr
  • labret jewelry91K/yr

Reviews and returns

What reviews say buyers love and hate about Lip Rings

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
37%of negative reviews mention “Size-Overall”
2.2%of orders come back
“Too long”
A buyer, on “Size-Overall”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lip Rings questions

Answered from the same tracked data.