Lion Latch

Shoppers searched for this 611K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $214K a year.

Searches, last 12 months

611K

Growth, 90 days vs prior 90

-0.7%

Conversion, latest week

2.5%

Market size, estimated

$214Ka year

Peak month

December2.3× the quietest month

Top search term

lion latch174K searches a year

Listings sell for $13.83 on average, from $5.26 to $39.33. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $13.83 that is $3K to $7K a year per listing.

Average price

$13.83under the $15 to $100 sweet spot

Price range

$5.26–$39.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

1.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #262 within Shoe, Jewelry & Watch Accessories. It carries 453 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

84%

Out of stock, average day

1.8%

Average rank

#262in Shoe, Jewelry & Watch Accessories

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

453per listing

Listings tracked

25

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months