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Lion Costume Toddler

Fail

An estimated 13.4% of orders come back, so Lion Costume Toddler is a Fail.

Flapen Score
21
21 / 100
Ranks 16,725 of 16,930 Clothing, Shoes & Jewelry niches · −24 vs the category median of 45
Market size
$16K/yr126K searches / yr
90-day growth
-36.7%search demand this quarter
Competition
78%top-5 click share · 8 brands · 11 sellers

Flapen Score

Lion Costume Toddler against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lion Costume Toddler is stronger. Inside it, weaker.

21Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lion Costume Toddler market on Amazon at a glance

Shoppers on Amazon United States searched for Lion Costume Toddler 126K times last year and spent an estimated $16K. The top 5 brands take 90% of clicks. Demand peaks in Sep–Oct. Flapen scores it 21 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -36.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
126K
Growth, 90 days vs prior 90
-36.7%
Conversion, latest week
0.5%
Market size, estimated
$16Ka year
Peak month
October98.3× the quietest month
Top search term
toddler lion costume38K searches a year

02 · Price

A sale here is worth $23.87.

Listings sell for $23.87 on average, from $9.11 to $32.47. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $23.87 that is $0 to $2K a year per listing.

Average price
$23.87inside the $15 to $100 sweet spot
Price range
$9.11–$32.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
13.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.5% of listings are out of stock. The average listing ranks #551 within Baby. It carries 1,249 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
22.5%
Average rank
#551in Baby
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,249per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Lion Costume Toddler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

11

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

6%

  • Brand 154%
  • Brand 218%
  • Brand 39%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (2 brands, 6%)

Demand

Lion Costume Toddler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 98.3×

Search terms

Top Lion Costume Toddler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toddler lion costume38K/yr
  • lion costume toddler42K/yr
  • lion toddler costume14K/yr
  • lion costume 2t4K/yr
  • lion costume 3t3K/yr
  • toddler lion costume 3t4K/yr
  • 2t lion costume4K/yr
  • toddler lion costume 2t6K/yr
  • 3t lion costume3K/yr
  • lion halloween costume toddler6K/yr

Reviews and returns

What reviews say buyers love and hate about Lion Costume Toddler

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Size-Overall”
13.4%of orders come back
“Fit comfortably”
A buyer, on “Size-Overall”50% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Lion Costume Toddler questions

Answered from the same tracked data.