Lion

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

0.2%

Market size, estimated

$44Ka year

Peak month

December3.3× the quietest month

Top search term

lion1.4M searches a year

Listings sell for $14.00 on average, from $8.70 to $29.28. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $14.00 that is $1K to $4K a year per listing.

Average price

$14.00under the $15 to $100 sweet spot

Price range

$8.70–$29.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

3.7%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #623 within Accessory Sets. It carries 1,118 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#623in Accessory Sets

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

1,118per listing

Listings tracked

12

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months