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Linen Maxi Dress

Maybe

The top 5 products take only 9% of clicks. But an estimated 19.6% of orders come back, so Linen Maxi Dress is a Maybe.

Flapen Score
61
61 / 100
Top 4% of 16,930 Clothing, Shoes & Jewelry niches · +16 vs the category median of 45
Market size
$51K/yr803K searches / yr
90-day growth
+160.6%search demand this quarter
Competition
9%top-5 click share · 100 brands · 116 sellers

Flapen Score

Linen Maxi Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Linen Maxi Dress is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Linen Maxi Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Linen Maxi Dress 803K times last year and spent an estimated $51K. The top 5 brands take 31% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 803K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +160.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
803K
Growth, 90 days vs prior 90
+160.6%
Conversion, latest week
0.2%
Market size, estimated
$51Ka year
Peak month
July13.4× the quietest month
Top search term
linen mini dress99K searches a year

02 · Price

A sale here is worth $35.34.

Listings sell for $35.34 on average, from $8.09 to $168.74. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $35.34 that is $0 to $4K a year per listing.

Average price
$35.34inside the $15 to $100 sweet spot
Price range
$8.09–$168.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
19.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #4,954 within Dresses. It carries 794 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
93%
Out of stock, average day
3.3%
Average rank
#4,954in Dresses
Average rating
4.05 starsAmazon United States average 4.42 stars
Average reviews
794per listing
Listings tracked
297

04 · Newcomers

23 of last year's 103 launches cleared the first-year sales bar.

103 products launched here in the last 12 months. 23 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
103
Successful launches
23Amazon's first-year sales bar
Average brand age
30 months

Products

Top Linen Maxi Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 9% of clicks. An open shelf where new products get seen.

Brands

100 falling

Sellers

116

Top-5 brand share

31%

Top 20: 62%

Top-5 click share

9%

Top 20: 22%

Open market

70%

  • Brand 17%
  • Brand 27%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Linen Maxi Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 13.4×

Search terms

Top Linen Maxi Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • linen mini dress99K/yr
  • plus size linen dress68K/yr
  • red linen dress53K/yr
  • linen shirt dress54K/yr
  • linen shirt dresses for women40K/yr
  • 100% linen dress57K/yr
  • linen wrap dress45K/yr
  • linen shift dress36K/yr
  • white linen dress women27K/yr
  • 100% linen dresses for women35K/yr

Reviews and returns

What reviews say buyers love and hate about Linen Maxi Dress

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
26%of negative reviews mention “Size-Overall”
19.6%of orders come back
“Too short”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Linen Maxi Dress questions

Answered from the same tracked data.