Lilo Costume for Girls

Shoppers searched for this 584K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

584K

Growth, 90 days vs prior 90

+14.1%

Conversion, latest week

0.4%

Market size, estimated

$52Ka year

Peak month

October38.4× the quietest month

Top search term

lilo dress51K searches a year

Listings sell for $19.61 on average, from $9.74 to $34.03. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $19.61 that is $2K to $5K a year per listing.

Average price

$19.61inside the $15 to $100 sweet spot

Price range

$9.74–$34.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

8.1%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #3,028 within Girls. It carries 376 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

25.5%

Average rank

#3,028in Girls

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

376per listing

Listings tracked

38

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months