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Lightning Mcqueen Costume

Fail

Buyers convert on only 0.4% of searches, so Lightning Mcqueen Costume is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$68K/yr573K searches / yr
90-day growth
+17.4%search demand this quarter
Competition
37%top-5 click share · 13 brands · 44 sellers

Flapen Score

Lightning Mcqueen Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lightning Mcqueen Costume is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lightning Mcqueen Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Lightning Mcqueen Costume 573K times last year and spent an estimated $68K. The top 5 brands take 89% of clicks. Demand peaks in Sep–Oct. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 573K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
573K
Growth, 90 days vs prior 90
+17.4%
Conversion, latest week
0.4%
Market size, estimated
$68Ka year
Peak month
October73.1× the quietest month
Top search term
lightning mcqueen costume243K searches a year

02 · Price

A sale here is worth $31.94.

Listings sell for $31.94 on average, from $9.70 to $103.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $31.94 that is $8K to $16K a year per listing.

Average price
$31.94inside the $15 to $100 sweet spot
Price range
$9.70–$103.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$8K–$16K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #1,106 within Boys. It carries 893 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
83%
Out of stock, average day
16.4%
Average rank
#1,106in Boys
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
893per listing
Listings tracked
47

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Lightning Mcqueen Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

13 rising

Sellers

44

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

37%

Top 20: 74%

Open market

9%

  • Brand 162%
  • Brand 215%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (7 brands, 9%)

Demand

Lightning Mcqueen Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 73.1×

Search terms

Top Lightning Mcqueen Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lightning mcqueen costume243K/yr
  • traje de rayo mcqueen para nio16K/yr
  • cars costume39K/yr
  • lightning mcqueen costume toddler43K/yr
  • disfraz de rayo mcqueen para nio8K/yr
  • lighting mcqueen costume44K/yr
  • lightning mcqueen halloween costume53K/yr
  • mcqueen costume16K/yr
  • cars costume toddler23K/yr
  • disfraz rayo mcqueen nio5K/yr

Reviews and returns

What reviews say buyers love and hate about Lightning Mcqueen Costume

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
5.6%of orders come back
“Smaller than expected feels poorly made”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Lightning Mcqueen Costume questions

Answered from the same tracked data.