Skip to content

Light Up Jacket

Fail

Buyers convert on only 0.5% of searches, so Light Up Jacket is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$55K/yr230K searches / yr
90-day growth
-7.9%search demand this quarter
Competition
19%top-5 click share · 47 brands · 52 sellers

Flapen Score

Light Up Jacket against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Light Up Jacket is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Light Up Jacket market on Amazon at a glance

Shoppers on Amazon United States searched for Light Up Jacket 230K times last year and spent an estimated $55K. The top 5 brands take 49% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
230K
Growth, 90 days vs prior 90
-7.9%
Conversion, latest week
0.5%
Market size, estimated
$55Ka year
Top search term
light up clothes27K searches a year

02 · Price

A sale here is worth $51.76.

Listings sell for $51.76 on average, from $6.56 to $277.07. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $51.76 that is $0 to $5K a year per listing.

Average price
$51.76inside the $15 to $100 sweet spot
Price range
$6.56–$277.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
7.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #78,956 within Jackets & Coats. It carries 302 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
98%
Out of stock, average day
5.9%
Average rank
#78,956in Jackets & Coats
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
302per listing
Listings tracked
106

04 · Newcomers

1 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
19
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Light Up Jacket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

47 falling

Sellers

52

Top-5 brand share

49%

Top 20: 88%

Top-5 click share

19%

Top 20: 45%

Open market

46%

  • Brand 114%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 56%
  • Brand 65%

Demand

Light Up Jacket search demand

Weekly searches over the year. Pick a range.

4K3KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Light Up Jacket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • light up clothes27K/yr
  • led clothing25K/yr
  • light up jacket27K/yr
  • rave jacket23K/yr
  • led jacket19K/yr
  • light up clothing16K/yr
  • led clothes13K/yr
  • light up clothes for women12K/yr
  • light up hoodie10K/yr
  • light up jackets for women9K/yr

Reviews and returns

What reviews say buyers love and hate about Light Up Jacket

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Brightness/Shine/Glow”
16%of negative reviews mention “Durability”
7.6%of orders come back
“Broke Immediately”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Light Up Jacket questions

Answered from the same tracked data.