Light Blue Tie

Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +70.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $232K a year.

Searches, last 12 months

392K

Growth, 90 days vs prior 90

+70.9%

Conversion, latest week

5.0%

Market size, estimated

$232Ka year

Peak month

April6.2× the quietest month

Top search term

light blue tie159K searches a year

Listings sell for $11.82 on average, from $8.46 to $20.98. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $11.82 that is $15K to $18K a year per listing.

Average price

$11.82under the $15 to $100 sweet spot

Price range

$8.46–$20.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

$15K–$18K

Returns

8.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #62 within Ties, Cummerbunds & Pocket Squares. It carries 3,305 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#62in Ties, Cummerbunds & Pocket Squares

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

3,305per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months