Life Guard Costume
MaybeProducts sell for $21.82 on average, inside the sweet spot. But an estimated 7.9% of orders come back, so Life Guard Costume is a Maybe.
- Flapen Score
- 54 / 100Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 4554
- Market size
- $82K/yr81K searches / yr
- 90-day growth
- +34.4%search demand this quarter
- Competition
- 35%top-5 click share · 19 brands · 25 sellers
Flapen Score
Life Guard Costume against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Life Guard Costume is stronger. Inside it, weaker.
Market
The Life Guard Costume market on Amazon at a glance
Shoppers on Amazon United States searched for Life Guard Costume 81K times last year and spent an estimated $82K. The top 5 brands take 75% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +34.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.
- Searches, last 12 months
- 81K
- Growth, 90 days vs prior 90
- +34.4%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $82Ka year
- Peak month
- October73.0× the quietest month
- Top search term
- life guard costume53K searches a year
02 · Price
A sale here is worth $21.82.
Listings sell for $21.82 on average, from $9.42 to $37.74. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $21.82 that is $0 to $2K a year per listing.
- Average price
- $21.82inside the $15 to $100 sweet spot
- Price range
- $9.42–$37.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 7.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #15,979 within Accessories. It carries 493 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 93%
- Out of stock, average day
- 12.2%
- Average rank
- #15,979in Accessories
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 493per listing
- Listings tracked
- 46
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Life Guard Costume products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Lifeguard | Red Lifeguarding Unisex Uniform Costume T-Shirt for Men Women - XL
- Price
- $17.81
- Rating
- 4.6/5
- Reviews
- 1,603
- Age
- 12y ago

Lifeguard | Red Lifeguarding Unisex Uniform Costume T-Shirt for Men Women - M
- Price
- $17.88
- Rating
- 4.6/5
- Reviews
- 1,603
- Age
- 12y ago

Lifeguard - Red Adult Lifeguarding Uniform Costume Unisex Tank Top Men Women - L
- Price
- $18.42
- Rating
- 4.5/5
- Reviews
- 1,247
- Age
- 7y ago

ZIZWO 5 PCS Guard Costume Set Lifeguard Accessories Include Guard Hat Inflatable Float Sunglasses Guard Fanny Pack Whistle with Lanyard for Adult Kids Beach Party Dress Up
- Price
- $16.28
- Rating
- 4.4/5
- Reviews
- 80
- Age
- 1y ago

GIFIKOI 9Pcs Guard Costume Set for Women Men Fanny Pack Guard Accessories Set for Cosplay Halloween Theme Party Dress Up Red
- Price
- $14.99
- Rating
- 4.6/5
- Reviews
- 79
- Age
- 2y ago
Trending
estimated 90-day click momentum
Seematn 4 Pcs Womens Red Guard Costume Set. Tank & Shorts Sun Visor & Whistle. Gym Outfits for Training Beach Cosplay(M)
- Price
- $28.85
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Lifeguard | Red Lifeguarding Unisex Uniform Costume T-Shirt for Men Women - XL
- Price
- $17.81
- Rating
- 4.6/5
- Reviews
- 1,603
- Age
- 12y ago

LIFEGUARD Officially Licensed 2-Pack Short Sleeve Crew Neck T-Shirt for Men Women Unisex Tee (Combo A M)
- Price
- $24.41
- Rating
- 4.4/5
- Reviews
- 437
- Age
- 5y ago

Lifeguard - Red Adult Lifeguarding Uniform Costume Unisex Tank Top Men Women - XL
- Price
- $18.41
- Rating
- 4.5/5
- Reviews
- 1,247
- Age
- 7y ago

Lifeguard | Red Lifeguarding Unisex Uniform Costume T-Shirt for Men Women - M
- Price
- $17.88
- Rating
- 4.6/5
- Reviews
- 1,603
- Age
- 12y ago
Newest
by launch date
Seematn 4 Pcs Womens Red Guard Costume Set. Tank & Shorts Sun Visor & Whistle. Gym Outfits for Training Beach Cosplay(M)
- Price
- $28.85
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Coloch 7Pcs Guard Costume Set Lifeguard Outfit Accessories Includes Fanny Pack Whistle Hat Wristband Inflatable Float Sunglasses and Floating Key Chain for Pool Party Halloween Beach Dress Up
- Price
- $15.09
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 10mo ago

cnomg 8Pcs Guard Costume Set Lifeguard Costume Accessories Hat Sunglasses Whistle Fanny Pack for Women Men Halloween Beach Fancy Dress up Party Red
- Price
- $18.49
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 1y ago

cnomg 6Pcs Guard Costume Set Lifeguard Costume Accessories Hat Fanny Pack Red Headband Sunglasses Whistle Silicone Wristband for Women Halloween Beach Dress up Party(Style2)
- Price
- $14.96
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 1y ago

ZIZWO 5 PCS Guard Costume Set Lifeguard Accessories Include Guard Hat Inflatable Float Sunglasses Guard Fanny Pack Whistle with Lanyard for Adult Kids Beach Party Dress Up
- Price
- $16.28
- Rating
- 4.4/5
- Reviews
- 80
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
19 flat
Sellers
25
Est. top-5 brand share
75%
Top 20: 100%
Est. top-5 click share
35%
Top 20: 77%
Open market
21%
- Ann Arbor T-shirt Co.48%
- LIFEGUARD12%
- Matiniy6%
- ZIZWO5%
- GIFIKOI5%
- Seematn4%
Demand
Life Guard Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 73.0×
Search terms
Top Life Guard Costume search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- life guard costume53K/yr
- lifeguard costume kids19K/yr
- kids lifeguard costume8K/yr
Reviews and returns
What reviews say buyers love and hate about Life Guard Costume
We read the reviews and the return reasons for every product selling here.
“The shirts a little short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Life Guard Costume questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









