Leprechaun Hat

Shoppers searched for this 590K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -83.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $247K a year.

Searches, last 12 months

590K

Growth, 90 days vs prior 90

-83.3%

Conversion, latest week

1.4%

Market size, estimated

$247Ka year

Peak month

March53.6× the quietest month

Top search term

live lucky hats for men49K searches a year

Listings sell for $30.83 on average, from $5.22 to $83.49. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At $30.83 that is $0 to $3K a year per listing.

Average price

$30.83inside the $15 to $100 sweet spot

Price range

$5.22–$83.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #4,303 within Baseball Caps. It carries 1,553 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

94%

Out of stock, average day

8.0%

Average rank

#4,303in Baseball Caps

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

1,553per listing

Listings tracked

87

38 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

38

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months