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Led Shoelaces

Fail

Shoppers spend an estimated $25K a year here, so Led Shoelaces is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$25K/yr64K searches / yr
90-day growth
-3.6%search demand this quarter
Competition
61%top-5 click share · 9 brands · 11 sellers

Flapen Score

Led Shoelaces against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Led Shoelaces is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Shoelaces market on Amazon at a glance

Shoppers on Amazon United States searched for Led Shoelaces 64K times last year and spent an estimated $25K. The top 5 brands take 91% of clicks. Demand peaks in Oct. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
-3.6%
Conversion, latest week
3.6%
Market size, estimated
$25Ka year
Peak month
October3.1× the quietest month
Top search term
light up shoe laces20K searches a year

02 · Price

A sale here is worth $11.00.

Listings sell for $11.00 on average, from $7.47 to $23.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $11.00 that is $1K to $3K a year per listing.

Average price
$11.00under the $15 to $100 sweet spot
Price range
$7.47–$23.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #516 within Shoe, Jewelry & Watch Accessories. It carries 1,006 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#516in Shoe, Jewelry & Watch Accessories
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
1,006per listing
Listings tracked
17

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Led Shoelaces products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

11

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

5%

  • Brand 155%
  • Brand 216%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (3 brands, 5%)

Demand

Led Shoelaces search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 3.1×

Search terms

Top Led Shoelaces search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • light up shoe laces20K/yr
  • light up laces8K/yr
  • light up shoe laces for adults8K/yr
  • light up shoelaces7K/yr
  • led shoelaces9K/yr
  • led shoe laces5K/yr
  • glow shoe laces3K/yr
  • light up shoe laces for kids3K/yr

Reviews and returns

What reviews say buyers love and hate about Led Shoelaces

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Brightness/Shine/Glow”
28%of negative reviews mention “Functionality-Overall”
4.6%of orders come back
“the other ones battery didnt work”
A buyer, on “Functionality-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Led Shoelaces questions

Answered from the same tracked data.