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Leather Shoe Laces

Fail

Demand is soft, at -17.6% this quarter, so Leather Shoe Laces is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$128K/yr184K searches / yr
90-day growth
-17.6%search demand this quarter
Competition
36%top-5 click share · 20 brands · 29 sellers

Flapen Score

Leather Shoe Laces against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Leather Shoe Laces is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leather Shoe Laces market on Amazon at a glance

Shoppers on Amazon United States searched for Leather Shoe Laces 184K times last year and spent an estimated $128K. The top 5 brands take 75% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $128K a year.

Searches, last 12 months
184K
Growth, 90 days vs prior 90
-17.6%
Conversion, latest week
6.4%
Market size, estimated
$128Ka year
Peak month
November1.5× the quietest month
Top search term
leather shoe laces63K searches a year

02 · Price

A sale here is worth $10.80.

Listings sell for $10.80 on average, from $4.97 to $20.04. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $10.80 that is $3K to $5K a year per listing.

Average price
$10.80under the $15 to $100 sweet spot
Price range
$4.97–$20.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$3K–$5K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #241 within Shoe, Jewelry & Watch Accessories. It carries 4,958 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
98%
Out of stock, average day
0.5%
Average rank
#241in Shoe, Jewelry & Watch Accessories
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
4,958per listing
Listings tracked
48

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
64 months

Products

Top Leather Shoe Laces products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

20 rising

Sellers

29

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

36%

Top 20: 77%

Open market

21%

  • Brand 122%
  • Brand 221%
  • Brand 321%
  • Brand 46%
  • Brand 56%
  • Brand 64%

Demand

Leather Shoe Laces search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Leather Shoe Laces search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leather shoe laces63K/yr
  • leather boot laces45K/yr
  • leather laces for boots18K/yr
  • leather shoelaces13K/yr
  • leather shoe strings8K/yr
  • leather shoe laces for boots8K/yr
  • rawhide shoe laces4K/yr
  • brown leather shoe laces5K/yr
  • leather boot laces heavy duty5K/yr
  • leather laces for shoes4K/yr

Reviews and returns

What reviews say buyers love and hate about Leather Shoe Laces

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Durability”
1.6%of orders come back
“Broke within one week”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Leather Shoe Laces questions

Answered from the same tracked data.