Lane Frost Hat

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $325K a year.

Searches, last 12 months

244K

Growth, 90 days vs prior 90

-7.6%

Conversion, latest week

3.6%

Market size, estimated

$325Ka year

Top search term

lane frost hat88K searches a year

Listings sell for $36.63 on average, from $25.50 to $50.24. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $36.63 that is $18K to $27K a year per listing.

Average price

$36.63inside the $15 to $100 sweet spot

Price range

$25.50–$50.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$18K–$27K

Returns

0.9%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #68,732 within Baseball Caps. It carries 514 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

95%

Out of stock, average day

14.1%

Average rank

#68,732in Baseball Caps

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

514per listing

Listings tracked

21

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months