Lana Del Rey

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months

136K

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

0.5%

Market size, estimated

$14Ka year

Peak month

December7.8× the quietest month

Top search term

lana del rey merch73K searches a year

Listings sell for $21.23 on average, from $7.10 to $47.62. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.23 that is $0 to $2K a year per listing.

Average price

$21.23inside the $15 to $100 sweet spot

Price range

$7.10–$47.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.7%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #15,912 within Pendant Necklaces. It carries 196 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

9.8%

Average rank

#15,912in Pendant Necklaces

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

196per listing

Listings tracked

21

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months