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Lamine Yamal

Maybe

Search demand grew +207.1% this quarter. But buyers convert on only 0.7% of searches, so Lamine Yamal is a Maybe.

Flapen Score
56
56 / 100
Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 45
Market size
$40K/yr165K searches / yr
90-day growth
+207.1%search demand this quarter
Competition
47%top-5 click share · 15 brands · 66 sellers

Flapen Score

Lamine Yamal against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lamine Yamal is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lamine Yamal market on Amazon at a glance

Shoppers on Amazon United States searched for Lamine Yamal 165K times last year and spent an estimated $40K. The top 5 brands take 78% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +207.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
+207.1%
Conversion, latest week
0.7%
Market size, estimated
$40Ka year
Top search term
lamine yamal149K searches a year

02 · Price

A sale here is worth $33.18.

Listings sell for $33.18 on average, from $6.97 to $48.78. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $33.18 that is $0 to $3K a year per listing.

Average price
$33.18inside the $15 to $100 sweet spot
Price range
$6.97–$48.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #4,444 within Soccer & Futsal. It carries 89 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
76%
Out of stock, average day
17.7%
Average rank
#4,444in Soccer & Futsal
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
89per listing
Listings tracked
25

04 · Newcomers

Amazon counts 5 of last year's 17 launches as successful.

17 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
5Amazon's first-year sales bar
Average brand age
27 months

Products

Top Lamine Yamal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$3K$5K$6K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

15 falling

Sellers

66

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

47%

Top 20: 95%

Open market

16%

  • Generic33%
  • CEKFAX24%
  • Epic Collectibles8%
  • Funko7%
  • iKippah6%
  • Sockers6%
  • Open — no brand owns it (9 brands, 16%)

Demand

Lamine Yamal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jun, Jul, Dec · busiest ÷ quietest = 7.3× · 8 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Lamine Yamal

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%+1.43

Wrong size socks

Fits a little big on my daughter

Size up

Quality-Overall19%−0.01

Not good quality

for the price I paid I expected it to be a better quality

Very poor quality design

Hard Feel8%+0.39

It does get a little dusty

Advertised Vs Actual Product8%−0.06

The way the caricatured his face feels racist

Grip8%−0.07

Legs and arms come off easily

Love

Quality-Overall36%−0.01

Exudes quality and the fit was accurate

Good quality, has been machine washed a few times

Amazing quality

Size-Overall22%+1.43

Exudes quality and the fit was accurate

Fit well

True to size

Material Quality9%+0.32

the material feels really comfortable

Good quality material

good material

Collectibles8%+0.94

its one of those collectibles that hell be talking about for years to come

Great card for soccer fan

Definitely a great purchase for any young collector

Value For Money4%+0.52

Great value for money

Overall a great value for the price

Good value for the money

Return

1.7% Return rate 83% Fixable by listing

Size-Overall70%▇▇██▇█

Wrong size socks

Fits a little big on my daughter

Size up

Advertised Vs Actual Product5%▄█▂▂▄▃

The way the caricatured his face feels racist

Length4%▁▁▇▃▆█
Value For Money3%▇▁▁█▂▄
Material Quality3%▁▁█▃▄▃

FAQ

Common Lamine Yamal questions

Answered from the same tracked data.