Lace Kimono

Shoppers searched for this 768K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +34.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months

768K

Growth, 90 days vs prior 90

+34.2%

Conversion, latest week

0.5%

Market size, estimated

$77Ka year

Peak month

May2.5× the quietest month

Top search term

lace cover up71K searches a year

Listings sell for $20.57 on average, from $8.60 to $44.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $20.57 that is $0 to $2K a year per listing.

Average price

$20.57inside the $15 to $100 sweet spot

Price range

$8.60–$44.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

10.1%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #1,999 within Sweaters. It carries 1,518 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

99%

Out of stock, average day

1.5%

Average rank

#1,999in Sweaters

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

1,518per listing

Listings tracked

152

45 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

45

Successful launches

8Amazon's first-year sales bar

Average brand age

32 months