Lace Collar

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

-20.6%

Conversion, latest week

1.4%

Market size, estimated

$27Ka year

Top search term

lace collar51K searches a year

Listings sell for $13.26 on average, from $7.15 to $34.47. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $13.26 that is $0 to $1K a year per listing.

Average price

$13.26under the $15 to $100 sweet spot

Price range

$7.15–$34.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

9.1%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #15,474 within Blouses & Button-Down Shirts. It carries 278 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

94%

Out of stock, average day

2.3%

Average rank

#15,474in Blouses & Button-Down Shirts

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

278per listing

Listings tracked

33

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months