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Lace Cardigan

Maybe

The top 5 products take only 12% of clicks. But buyers convert on only 0.4% of searches, so Lace Cardigan is a Maybe.

Flapen Score
56
56 / 100
Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 45
Market size
$43K/yr574K searches / yr
90-day growth
+69.6%search demand this quarter
Competition
12%top-5 click share · 88 brands · 122 sellers

Flapen Score

Lace Cardigan against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Lace Cardigan is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lace Cardigan market on Amazon at a glance

Shoppers on Amazon United States searched for Lace Cardigan 574K times last year and spent an estimated $43K. The top 5 brands take 38% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 574K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +69.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
574K
Growth, 90 days vs prior 90
+69.6%
Conversion, latest week
0.4%
Market size, estimated
$43Ka year
Peak month
June5.2× the quietest month
Top search term
lace cardigan188K searches a year

02 · Price

A sale here is worth $19.92.

Listings sell for $19.92 on average, from $8.54 to $66.22. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.92 that is $0 to $2K a year per listing.

Average price
$19.92inside the $15 to $100 sweet spot
Price range
$8.54–$66.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #926 within Sweaters. It carries 6,906 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#926in Sweaters
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
6,906per listing
Listings tracked
244

04 · Newcomers

21 of last year's 71 launches cleared the first-year sales bar.

71 products launched here in the last 12 months. 21 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
71
Successful launches
21Amazon's first-year sales bar
Average brand age
33 months

Products

Top Lace Cardigan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 12% of clicks. An open shelf where new products get seen.

Brands

88 falling

Sellers

122

Top-5 brand share

38%

Top 20: 66%

Top-5 click share

12%

Top 20: 30%

Open market

61%

  • Brand 113%
  • Brand 28%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Lace Cardigan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 5.2×

Search terms

Top Lace Cardigan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lace cardigan188K/yr
  • sheer cardigan122K/yr
  • white crochet cardigan34K/yr
  • mesh cardigan41K/yr
  • plus size crochet cardigan21K/yr
  • long crochet cardigan28K/yr
  • crochet kimono16K/yr
  • crochet cropped cardigan13K/yr
  • crochet jacket19K/yr
  • chiffon cardigan for women15K/yr

Reviews and returns

What reviews say buyers love and hate about Lace Cardigan

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
8.9%of orders come back
“Runs huge”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Lace Cardigan questions

Answered from the same tracked data.