Kubaton
FailBuyers convert on only 0.8% of searches, so Kubaton is a Fail.
- Flapen Score
- 36 / 100Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 4536
- Market size
- $109K/yr501K searches / yr
- 90-day growth
- -8.5%search demand this quarter
- Competition
- 76%top-5 click share · 7 brands · 45 sellers
Flapen Score
Kubaton against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kubaton is stronger. Inside it, weaker.
Market
The Kubaton market on Amazon at a glance
Shoppers on Amazon United States searched for Kubaton 501K times last year and spent an estimated $109K. The top 5 brands take 95% of clicks. Demand peaks in Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 501K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.
- Searches, last 12 months
- 501K
- Growth, 90 days vs prior 90
- -8.5%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $109Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- safety keychain146K searches a year
02 · Price
A sale here is worth $26.73.
Listings sell for $26.73 on average, from $10.17 to $97.31. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $26.73 that is $3K to $7K a year per listing.
- Average price
- $26.73inside the $15 to $100 sweet spot
- Price range
- $10.17–$97.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #519 within Keyrings, Keychains & Charms. It carries 14,965 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.9%
- Average rank
- #519in Keyrings, Keychains & Charms
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 14,965per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Kubaton products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SABRE Personal Safety Kit with Pepper Spray for Self Defense and 2-in-1 Personal Alarm with LED Light 25 Bursts 130dB Alarm Audible Up to 1 250 Feet Quick Release Key Ring Lavender 0.54 fl oz
- Price
- $16.97
- Rating
- 4.5/5
- Reviews
- 1,311
- Age
- 3y ago

Resqme Pack of 2 The Original Emergency Keychain Car Escape Tool 2-in-1 Seatbelt Cutter and Window Breaker Made in USA Safety Yellow
- Price
- $14.36
- Rating
- 4.7/5
- Reviews
- 19,062
- Age
- 10y ago

KLKOKVKE Gift Keychain Set for Women Including Wrist Strap Heart Accessory Petal Decor and Pom Pom Black
- Price
- $26.93
- Rating
- 4.5/5
- Reviews
- 301
- Age
- 1y ago

Jsngbse Safety Keychain Set for Women Wristlet Keychain for Women with Card Holder Whistle Wristlet Strap Safety Keychains Accessories KitBlue
- Price
- $23.71
- Rating
- 4.6/5
- Reviews
- 205
- Age
- 1y ago

Jsngbse Safety Keychain Set for Women Wristlet Keychain for Women with Bottle Opener Card Holder Whistle Wristlet Strap Bracelet Keychains Accessories Kit
- Price
- $23.58
- Rating
- 4.6/5
- Reviews
- 205
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Resqme Pack of 2 The Original Emergency Keychain Car Escape Tool 2-in-1 Seatbelt Cutter and Window Breaker Made in USA Safety Yellow
- Price
- $14.36
- Rating
- 4.7/5
- Reviews
- 19,062
- Age
- 10y ago

Jsngbse Safety Keychain Set for Women Wristlet Keychain for Women with Bottle Opener Card Holder Whistle Wristlet Strap Bracelet Keychains Accessories Kit
- Price
- $23.58
- Rating
- 4.6/5
- Reviews
- 205
- Age
- 11mo ago

invisawear Smart Jewelry - Personal Safety Device - Gold Flower Keychain
- Price
- $97.31
- Rating
- 4.0/5
- Reviews
- 115
- Age
- 8y ago

SABRE Personal Safety Kit with Pepper Spray for Self Defense and 2-in-1 Personal Alarm with LED Light 25 Bursts 130dB Alarm Audible Up to 1 250 Feet Quick Release Key Ring Lavender 0.54 fl oz
- Price
- $16.97
- Rating
- 4.5/5
- Reviews
- 1,311
- Age
- 3y ago

SABRE Personal Safety Kit with Pepper Spray and 2-in-1 Personal Alarm with LED Light 0.54 fl oz 25 Bursts 130dB Alarm Audible Up to 1 250 Feet
- Price
- $16.63
- Rating
- 4.5/5
- Reviews
- 1,311
- Age
- 3y ago
Newest
by launch date
Jsngbse Safety Keychain Set for Women Wristlet Keychain for Women with Bottle Opener Card Holder Whistle Wristlet Strap Bracelet Keychains Accessories Kit
- Price
- $23.58
- Rating
- 4.6/5
- Reviews
- 205
- Age
- 11mo ago

KLKOKVKE Gift Keychain Set for Women Including Wrist Strap Heart Accessory Petal Decor and Pom Pom Black
- Price
- $26.93
- Rating
- 4.5/5
- Reviews
- 301
- Age
- 1y ago

Jsngbse Safety Keychain Set for Women Wristlet Keychain for Women with Card Holder Whistle Wristlet Strap Safety Keychains Accessories KitBlue
- Price
- $23.71
- Rating
- 4.6/5
- Reviews
- 205
- Age
- 1y ago

Jsngbse Safety Keychain Set for Women Wristlet Keychain for Women with Bottle Opener Card Holder Wristlet Strap Whistle Travel Bottle Holder Bracelet Safety Keychains for Accessories Kit
- Price
- $23.78
- Rating
- 4.6/5
- Reviews
- 205
- Age
- 1y ago

MALTERZER Keychain Safety for Women Self Defense Strawberry Key Chain Accessories Set (Strawberry keychain set 2)
- Price
- $11.23
- Rating
- 4.4/5
- Reviews
- 519
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
45
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
2%
- SABRE50%
- Jsngbse17%
- RESQME13%
- KLKOKVKE11%
- invisawear4%
- Araafur3%
- Open — no brand owns it (1 brand, 2%)
Demand
Kubaton search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Search terms
Top Kubaton search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- safety keychain146K/yr
- self defense keychain for women81K/yr
- safety kit for women28K/yr
- protection keychain for women20K/yr
- cat knuckles self defense24K/yr
- womens safety keychain23K/yr
- safety keychain for women18K/yr
- safety kit for women self defense set13K/yr
- protection keychain24K/yr
- self defence key chains15K/yr
Reviews and returns
What reviews say buyers love and hate about Kubaton
We read the reviews and the return reasons for every product selling here.
“Broke almost immediately”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kubaton questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









