Krusty Krab Hat

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

50K

Growth, 90 days vs prior 90

+6.9%

Conversion, latest week

3.0%

Market size, estimated

$28Ka year

Top search term

krusty krab hat33K searches a year

Listings sell for $18.75 on average, from $9.87 to $32.11. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $18.75 that is $2K to $5K a year per listing.

Average price

$18.75inside the $15 to $100 sweet spot

Price range

$9.87–$32.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

6.0%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #6,361 within Headwear. It carries 360 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

95%

Out of stock, average day

15.0%

Average rank

#6,361in Headwear

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

360per listing

Listings tracked

19

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months