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Kpop Demon Hunters Advent Calendar

Fail

Demand is soft, at -28.4% this quarter, so Kpop Demon Hunters Advent Calendar is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$48K/yr299K searches / yr
90-day growth
-28.4%search demand this quarter
Competition
43%top-5 click share · 30 brands · 102 sellers

Flapen Score

Kpop Demon Hunters Advent Calendar against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kpop Demon Hunters Advent Calendar is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kpop Demon Hunters Advent Calendar market on Amazon at a glance

Shoppers on Amazon United States searched for Kpop Demon Hunters Advent Calendar 299K times last year and spent an estimated $48K. The top 5 brands take 64% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
299K
Growth, 90 days vs prior 90
-28.4%
Conversion, latest week
1.3%
Market size, estimated
$48Ka year
Top search term
kpop demon hunters keychain124K searches a year

02 · Price

A sale here is worth $12.47.

Listings sell for $12.47 on average, from $3.92 to $24.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $12.47 that is $0 to $1K a year per listing.

Average price
$12.47under the $15 to $100 sweet spot
Price range
$3.92–$24.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #10,012 within Keyrings, Keychains & Charms. It carries 487 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
98%
Out of stock, average day
10.6%
Average rank
#10,012in Keyrings, Keychains & Charms
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
487per listing
Listings tracked
44

04 · Newcomers

19 of last year's 31 launches cleared the first-year sales bar.

31 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
31
Successful launches
19Amazon's first-year sales bar
Average brand age
18 months

Products

Top Kpop Demon Hunters Advent Calendar products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

$0$1K$3K$4K$6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30

Sellers

102

Est. top-5 brand share

64%

Top 20: 93%

Est. top-5 click share

43%

Top 20: 81%

Open market

32%

  • Funko31%
  • LAEKOU11%
  • Bioworld10%
  • LIDIFC7%
  • Jazwares5%
  • blacclusly4%

Demand

Kpop Demon Hunters Advent Calendar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Black Friday '25OctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 13.6× · 9 of 12 months tracked

Search terms

Top Kpop Demon Hunters Advent Calendar search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • kpop demon hunters keychain124K/yr
  • kpop demon hunter keychain26K/yr
  • k pop demon hunters keychain27K/yr
  • kpop demon hunters charms16K/yr
  • kpop demon hunters keychains14K/yr
  • kpop demon hunters pins15K/yr
  • huntrix keychain10K/yr
  • kpop demon hunters key chain12K/yr
  • demon hunters keychain5K/yr
  • kpop demon hunters pin8K/yr

Reviews and returns

What reviews say buyers love and hate about Kpop Demon Hunters Advent Calendar

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Durability”
0.8%of orders come back
“Broke easily”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Kpop Demon Hunters Advent Calendar questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data