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Korean Hat

Maybe

Products sell for $22.71 on average, inside the sweet spot. But an estimated 7.3% of orders come back, so Korean Hat is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$77K/yr191K searches / yr
90-day growth
-1.0%search demand this quarter
Competition
37%top-5 click share · 29 brands · 38 sellers

Flapen Score

Korean Hat against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Korean Hat is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Korean Hat market on Amazon at a glance

Shoppers on Amazon United States searched for Korean Hat 191K times last year and spent an estimated $77K. The top 5 brands take 46% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
191K
Growth, 90 days vs prior 90
-1.0%
Conversion, latest week
1.8%
Market size, estimated
$77Ka year
Top search term
korean hat33K searches a year

02 · Price

A sale here is worth $22.71.

Listings sell for $22.71 on average, from $6.10 to $52.44. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $22.71 that is $2K to $6K a year per listing.

Average price
$22.71inside the $15 to $100 sweet spot
Price range
$6.10–$52.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 27.3% of listings are out of stock. The average listing ranks #1,044 within Headwear. It carries 1,164 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
92%
Out of stock, average day
27.3%
Average rank
#1,044in Headwear
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
1,164per listing
Listings tracked
38

04 · Newcomers

0 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Korean Hat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

38

Top-5 brand share

46%

Top 20: 90%

Top-5 click share

37%

Top 20: 76%

Open market

49%

  • Brand 116%
  • Brand 211%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Korean Hat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 30.6× · 10 of 12 months tracked

Search terms

Top Korean Hat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • korean hat33K/yr
  • gat hat42K/yr
  • korean traditional hat12K/yr
  • korean gat17K/yr
  • korean gat hat30K/yr
  • hanbok hat6K/yr
  • gat hat korean13K/yr
  • traditional korean hat6K/yr
  • korean gat hat for kids7K/yr
  • korean hat traditional8K/yr

Reviews and returns

What reviews say buyers love and hate about Korean Hat

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Size-Overall”
7.3%of orders come back
“Kind of small”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Korean Hat questions

Answered from the same tracked data.