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Kokushibou Sword

Fail

Shoppers spend an estimated $41K a year here, so Kokushibou Sword is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$41K/yr38K searches / yr
90-day growth
-18.0%search demand this quarter
Competition
74%top-5 click share · 11 brands · 13 sellers

Flapen Score

Kokushibou Sword against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kokushibou Sword is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kokushibou Sword market on Amazon at a glance

Shoppers on Amazon United States searched for Kokushibou Sword 38K times last year and spent an estimated $41K. The top 5 brands take 76% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-18.0%
Conversion, latest week
2.1%
Market size, estimated
$41Ka year
Top search term
kokushibou sword34K searches a year

02 · Price

A sale here is worth $52.03.

Listings sell for $52.03 on average, from $20.03 to $121.09. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $52.03 that is $0 to $5K a year per listing.

Average price
$52.03inside the $15 to $100 sweet spot
Price range
$20.03–$121.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #587 within Props. It carries 1,397 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
13.5%
Average rank
#587in Props
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,397per listing
Listings tracked
13

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Kokushibou Sword products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

11 rising

Sellers

13

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

16%

  • Brand 134%
  • Brand 213%
  • Brand 311%
  • Brand 410%
  • Brand 59%
  • Brand 67%
  • Open — no brand owns it (5 brands, 16%)

Demand

Kokushibou Sword search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Black Friday '25Holiday '25Spike '26NovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 5.5× · 8 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Kokushibou Sword

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Material Quality”
13%of negative reviews mention “Assembly/Installation”
2.2%of orders come back
“A little hard to put together”
A buyer, on “Assembly/Installation”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kokushibou Sword questions

Answered from the same tracked data.