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Kobe Bryant Jersey

Fail

Buyers convert on only 0.4% of searches, so Kobe Bryant Jersey is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$42K/yr299K searches / yr
90-day growth
-2.0%search demand this quarter
Competition
48%top-5 click share · 13 brands · 21 sellers

Flapen Score

Kobe Bryant Jersey against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Kobe Bryant Jersey is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kobe Bryant Jersey market on Amazon at a glance

Shoppers on Amazon United States searched for Kobe Bryant Jersey 299K times last year and spent an estimated $42K. The top 5 brands take 83% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
299K
Growth, 90 days vs prior 90
-2.0%
Conversion, latest week
0.4%
Market size, estimated
$42Ka year
Peak month
December4.0× the quietest month
Top search term
kobe bryant jersey159K searches a year

02 · Price

A sale here is worth $34.92.

Listings sell for $34.92 on average, from $14.92 to $88.72. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $34.92 that is $0 to $3K a year per listing.

Average price
$34.92inside the $15 to $100 sweet spot
Price range
$14.92–$88.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #59 within Basketball. It carries 226 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
54%
Out of stock, average day
6.4%
Average rank
#59in Basketball
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
226per listing
Listings tracked
35

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Kobe Bryant Jersey products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

21

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

48%

Top 20: 84%

Open market

13%

  • Brand 156%
  • Brand 28%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (7 brands, 13%)

Demand

Kobe Bryant Jersey search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Kobe Bryant Jersey search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kobe bryant jersey159K/yr
  • kobe jersey43K/yr
  • kobe bryant jersey kids12K/yr
  • kobe bryant jersey 247K/yr
  • kobe bryant jersey youth11K/yr
  • kobe bryant jersey mens7K/yr
  • kobe bryant youth jersey10K/yr
  • kids kobe bryant jersey5K/yr
  • kobe bryant jersey 86K/yr
  • kobe jersey youth4K/yr

Reviews and returns

What reviews say buyers love and hate about Kobe Bryant Jersey

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Size-Overall”
50%of negative reviews mention “Size-Overall”
4.7%of orders come back
“Sizes are NOT correct”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Kobe Bryant Jersey questions

Answered from the same tracked data.