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Knotted Gown Baby Newborn

Fail

Shoppers spend an estimated $17K a year here, so Knotted Gown Baby Newborn is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$17K/yr156K searches / yr
90-day growth
-14.0%search demand this quarter
Competition
33%top-5 click share · 22 brands · 24 sellers

Flapen Score

Knotted Gown Baby Newborn against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Knotted Gown Baby Newborn is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Knotted Gown Baby Newborn market on Amazon at a glance

Shoppers on Amazon United States searched for Knotted Gown Baby Newborn 156K times last year and spent an estimated $17K. The top 5 brands take 68% of clicks. Demand peaks in Jul. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
156K
Growth, 90 days vs prior 90
-14.0%
Conversion, latest week
0.5%
Market size, estimated
$17Ka year
Peak month
July1.6× the quietest month
Top search term
knotted baby gown27K searches a year

02 · Price

A sale here is worth $19.89.

Listings sell for $19.89 on average, from $10.41 to $39.92. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $19.89 that is $0 to $2K a year per listing.

Average price
$19.89inside the $15 to $100 sweet spot
Price range
$10.41–$39.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #55 within Baby Boys. It carries 1,297 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
7.5%
Average rank
#55in Baby Boys
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,297per listing
Listings tracked
60

04 · Newcomers

2 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
2Amazon's first-year sales bar
Average brand age
42 months

Products

Top Knotted Gown Baby Newborn products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

22 falling

Sellers

24

Top-5 brand share

68%

Top 20: 99%

Top-5 click share

33%

Top 20: 67%

Open market

25%

  • Brand 123%
  • Brand 222%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Knotted Gown Baby Newborn search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.6×

Search terms

Top Knotted Gown Baby Newborn search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • knotted baby gown27K/yr
  • newborn knotted gown30K/yr
  • baby knotted gown15K/yr
  • knotted gown baby newborn32K/yr
  • newborn knotted gown boy11K/yr
  • knotted gown7K/yr
  • white newborn gown4K/yr
  • baby boy knotted gown4K/yr
  • knotted gown baby newborn boy5K/yr
  • knot gowns for baby girl5K/yr

Reviews and returns

What reviews say buyers love and hate about Knotted Gown Baby Newborn

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Soft Feel”
29%of negative reviews mention “Size-Overall”
3.3%of orders come back
“Less than ideal fit”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Knotted Gown Baby Newborn questions

Answered from the same tracked data.