Knockoff Oakley Sunglasses

Shoppers searched for this 958K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +55.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $708K a year.

Searches, last 12 months

958K

Growth, 90 days vs prior 90

+55.2%

Conversion, latest week

1.8%

Market size, estimated

$708Ka year

Peak month

June3.5× the quietest month

Top search term

nike sunglasses for men171K searches a year

Listings sell for $40.38 on average, from $6.73 to $430.54. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $40.38 that is $4K to $10K a year per listing.

Average price

$40.38inside the $15 to $100 sweet spot

Price range

$6.73–$430.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$4K–$10K

Returns

3.2%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #1,543 within Sunglasses & Eyewear Accessories. It carries 2,789 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

97%

Out of stock, average day

3.6%

Average rank

#1,543in Sunglasses & Eyewear Accessories

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

2,789per listing

Listings tracked

103

16 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

13Amazon's first-year sales bar

Average brand age

53 months