Knix Leakproof Underwear for Women

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +79.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

+79.0%

Conversion, latest week

0.7%

Market size, estimated

$34Ka year

Peak month

July2.5× the quietest month

Top search term

lbmlbm leak proof underwear for women14K searches a year

Listings sell for $30.28 on average, from $9.72 to $58.14. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $30.28 that is $0 to $3K a year per listing.

Average price

$30.28inside the $15 to $100 sweet spot

Price range

$9.72–$58.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.7%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #487 within Lingerie. It carries 971 reviews at 3.81 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

72%

Out of stock, average day

7.9%

Average rank

#487in Lingerie

Average rating

3.81 starsAmazon United States average 4.42 stars

Average reviews

971per listing

Listings tracked

54

28 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

28

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months