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44

Knitted Dress

Skip it

Soft demand (-60.6% this quarter) — this niche doesn't clear our bar today.

Market size 1Growth 0Conversion 0Competition 97Returns 0Price range 80Avg price 95Brand share 93Review moat 68Quality gap 82

Competition

Incredible10%

top-5 click share — an open shelf

Avg price

Incredible$31.07

avg listing price — sweet spot $15–$100

Brand share

Great42%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great$0.10–$79.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good795.05

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$5K

$5K/yr · 562K searches

Growth

Bad-60.6%

90-day search growth — must beat 0% to launch

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad20.2%

return rate — above 5% kills the launch gate

Is knitted dress profitable on Amazon?

According to Flapen's Amazon United States niche tracking, knitted dress is a $5K/yr Amazon United States market (562K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

knitted dress market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$23K–$31K
units × avg price
Conversion rate
0.0%
Avg BSR
#2,969
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
8.7%
Avg brand age
31 months
Avg seller age
193 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.

Brands

78 rising

Sellers

85

Top-5 brand share

42%

Top 20: 78%

Top-5 click share

10%

Top 20: 29%

Open market

54%

  • MEROKEETY12%
  • ANRABESS8%
  • PRETTYGARDEN7%
  • SOLY HUX6%
  • Saodimallsu6%
  • GORGLITTER5%

knitted dress demand & seasonality

Weekly Amazon search volume, last 104 weeks — -60.6% search growth over the last 90 days.
250K150KSpike '24Black Friday '24Holiday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 37.8×

Top knitted dress search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • knitted dress88K/yr
  • knit dresses44K/yr
  • womens knit dress37K/yr
  • maxi sweater dress115K/yr
  • knit dress for women13K/yr
  • sweater maxi dress52K/yr
  • sweater dress maxi35K/yr
  • knit long sleeve dress13K/yr
  • sweater dress maternity36K/yr
  • winter dresses for women 20244K/yr
All search terms

Top knitted dress products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$522%$1053%$1574%$210101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about knitted dress

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Fits like a glove”

Comfort-Overall12%

“So comfortable”

Quality-Overall7%

“solid quality and the little sparkles in it are my fave”

Material Quality7%

“light material”

Shape/Style6%

“Quite flattering”

Color5%

“colors are vibrant”

Soft Feel5%

“soft fabric”

Stretchability/Expandability/Elasticity3%

“Good stretch”

Value For Money2%

“Great for the price”

Advertised Vs Actual Product2%

“Exactly as pictured”

What buyers complain about

Size-Overall16%

“longer than expected”

Transparency7%

“Beige is transparent”

Quality-Overall5%

“Poor Quality”

Material Quality5%

“Material quality is poor”

Thickness4%

“its thick”

Color4%

“Color off”

Value For Money3%

“Not worth the price”

Advertised Vs Actual Product2%

“not as described”

Shape/Style1%

“not flattering”

Smell1%

“The coverup did have a weird smell”

Top return reasons

Size-Overall40%
Length11%
Material Quality7%
Waist Fit7%
Chest Fit5%
Hip Fit4%
Shape/Style4%
Color4%
Advertised Vs Actual Product3%
Transparency3%

Common knitted dress questions

Is knitted dress profitable to sell on Amazon United States?
The niche generates $5K/yr across 253 tracked products. 13 of 81 products launched in the last 360 days are still selling. 90-day search growth is -60.6%. Flapen's verdict: Skip it (44/100).
How competitive is the knitted dress niche?
78 brands and 85 sellers compete. The top 5 products take 10% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in knitted dress?
Top complaints mined from reviews: Size-Overall, Transparency, Quality-Overall. The return rate is 20.2% — above our launch gate.
When does demand for knitted dress peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 37.8× the quietest.
What does it cost to enter the knitted dress niche?
Listings span $0.10–$79.90; the average listing price is $31.07 (sweet spot $15–$100). The average incumbent carries 795 reviews — the moat a new listing must climb.